Automotive franchise fees
The median Automotive franchise in Australia charges a 7.5% royalty and a 2.5% marketing levy, with a $45,000 initial fee and a total all-in cost of $120,000–$500,000 (Fee Index Q2 2026, n=62).
| Brand | Royalty | Marketing | Total (all-in) |
|---|---|---|---|
| Cardinal Auto | 6.8% | 2.3% | $115K–$523K |
| Pioneer Auto | 7.1% | 3.0% | $133K–$524K |
| Vivid Auto | 7.4% | 2.4% | $127K–$562K |
Medians compiled from disclosure documents, Q2 2026. All categories · Methodology