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Automotive franchise opportunities in Frankston

Automotive opportunity score48/100
Demand: MediumCompetition: LowGrowth: Medium
Frankston’s 141,000 residents are served by about 9 automotive operators — competition sits below typical metro density (one operator per 15,667 residents against a metro median of one per 15,100). 3 franchise systems are currently recruiting here, from $120,000 all-in.

Systems recruiting in Frankston

Bob Jane T-Marts

$490K$1.7M · royalty 6%

Midas Australia

$120K$220K · royalty 6%

Ultra Tune

$412K$1.4M · royalty 7%

Frankston market intelligence

141,000Population (ABS 2021)
$74,000Median household income
+4.2%5-year growth
9Automotive operators (model)

Suitability: Strong competition sits below typical metro density (one operator per 15,667 residents against a metro median of one per 15,100).

In the full Frankston Location Report ($79)
🔒 Per-operator revenue estimate (Automotive)Locked
🔒 Commercial rent benchmarks — Frankston trade areaLocked
🔒 Site shortlist & drive-time isochronesLocked
🔒 Comparable-suburb alternatives with lower competitionLocked
Get the Frankston Location Report — $79

Demographics: ABS Census 2021. Competitor counts: trade-area model. See methodology. Full Frankston opportunity report covers every category.

Frequently asked questions

Is Frankston a good place to open a automotive franchise?

Frankston scores 48/100 for automotive franchise viability. It has 141,000 residents and about 9 existing automotive operators — competition sits below typical metro density (one operator per 15,667 residents against a metro median of one per 15,100). 3 systems are currently recruiting here. Suitability: Strong.

How much does a automotive franchise in Frankston cost?

Entry starts from $120,000 all-in for the systems recruiting in Frankston. Category-wide, Automotive franchises run $120,000–$500,000 (Q2 2026 Fee Index, n=62).

How many automotive businesses are in Frankston?

We estimate about 9 automotive operators in the Frankston trade area — low competition, a genuine gap.

Nearby markets

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