Franchise opportunities in Frankston, VIC
Top 3 recommended franchise categories
1. Quick-Service Food
563. Fitness & Wellbeing
52Frankston snapshot
| Metric | Frankston | State avg | Difference |
|---|---|---|---|
| Population | 141,000 | 192,814 | -27% |
| Median household income | $74,000 | $77,950 | -5% |
| 5-year population growth | 4.2% | 7.8% | -3.6 pts |
Survival & viability analysis
Quick-Service Food viability: High
The quick-service food opportunity in Frankston scores 56 out of 100. With a population of 141,000, this is a substantial catchment that could support roughly 18 quick-service food outlets in total. At about 19 existing quick-service food operators, competition sits below typical metro density — an opening for a well-run entrant. Median household income ($74,000) sits below the state average ($77,950), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Coffee & Café | 20 | Low | Gap |
| Quick-Service Food | 19 | Low | Gap |
| Fitness & Wellbeing | 6 | Low | Gap |
| Health & Medical | 9 | Low | Gap |
| Pet Services | 7 | Low | Gap |
| Hair & Barber | 18 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
Available franchise opportunities in Frankston
Domino's Pizza Australia
Guzman y Gomez
Gloria Jean's Coffees
Muffin Break
Anytime Fitness
F45 Training
How Frankston compares to nearby areas
| Location | Population | Score | Top category |
|---|---|---|---|
| Frankston | 141,000 | 56 | Quick-Service Food |
| Newcastle | 322,278 | 75 | Quick-Service Food |
| Parramatta | 256,729 | 80 | Quick-Service Food |
| Geelong | 268,277 | 70 | Quick-Service Food |
| Gold Coast | 699,226 | 80 | Quick-Service Food |
Frequently asked questions
What franchise is best for Frankston?
Based on population, income, growth and competition data, Quick-Service Food scores highest for Frankston at 56/100 — competition sits below typical metro density. The next best are Coffee & Café and Fitness & Wellbeing.
How much does a franchise cost in Frankston?
Fees don't vary by suburb — Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.
Is Frankston good for a coffee franchise?
It's promising: a coffee & café franchise scores 52/100 in Frankston, with about 20 existing operators in the trade area (Strong suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability — see methodology. Fees: Q2 2026 Fee Index.