Franchise opportunities in Mascot, NSW
Geography: this report covers the Mascot area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Mascot
263 franchise systems are recruiting new territories that cover Mascot:
Amcal Pharmacy
Australian Skin Clinics
ABS Auto
Battery World
Belle Property
Century 21 Australia
Mascot on the map
Where Mascot sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
Loading nearby operators in Mascot…
Top 3 recommended franchise categories
What it costs to start in Mascot
Franchise fees don’t change by suburb, but the categories that fit Mascot best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Mascot fit |
|---|---|---|---|---|
| Health & Medical | $180K–$650K | $48,000 | 6.0% | 85 |
| Automotive | $120K–$500K | $45,000 | 7.5% | 84 |
| Real Estate | $80K–$300K | $35,000 | 8.0% | 83 |
| Quick-Service Food | $350K–$900K | $50,000 | 7.0% | 82 |
| Food & Beverage | $250K–$750K | $50,000 | 7.0% | 81 |
| Coffee & Café | $118K–$450K | $45,000 | 6.5% | 79 |
Fees: Q2 2026 Fee Index. The fit score blendsMascot’s demand, competition, demographics and growth, see methodology.
Mascot snapshot
| Metric | Mascot | State avg | Difference |
|---|---|---|---|
| Population | 21,843 | 20,009 | +9% |
| Median household income | $117,200 | $100,267 | +17% |
| 5-year population growth | 41.5% | 13.0% | +28.5 pts |
Community & demographics
Who lives in Mascot, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Mascot | What it signals for franchising |
|---|---|---|
| Median age | 30 years | Younger market, skews to fitness, quick-service food and services |
| Average household size | 2.5 people | Smaller households, favours convenience and single-serve formats |
| Median household income | $2,253/wk | Overall spending power of the local market |
| Median family income | $2,394/wk | Discretionary spend of family households |
| Median personal income | $994/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $600/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $2,600/mo | Homeowner cost base in the area |
| People per bedroom | 1.2 | Denser housing, larger or shared households |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Mascot (117011635). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Mascot lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Mascot | What it signals for franchising |
|---|---|---|
| Renting | 56.7% | High rental share, a mobile, convenience-led customer base |
| Owned with a mortgage | 24.4% | Working homeowners, family services and home categories |
| Owned outright | 16.2% | Fewer outright owners, younger area |
| Separate houses | 21% | Mixed density, more walk-in potential |
| Flats & apartments | 74.4% | Higher density, strong for cafés, gyms and quick-service food |
| Family households | 65.4% | Broad household mix |
| Lone-person households | 21.7% | Fewer single-person homes |
| Unemployment rate | 5.9% | Around the national average |
Source: ABS Census 2021, Mascot, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Health & Medical viability: High
The health & medical opportunity in Mascot scores 85 out of 100. With a population of 21,843, there is a solid customer base, enough to sustain about 1 health & medical outlet. At about 1 existing health & medical operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($117,200) runs above the state average ($100,267), supporting discretionary spend. Population is growing at 41.5% over five years, ahead of the state pace of 13.0%, new demand is still arriving.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Health & Medical | 1 | Low | Gap |
| Automotive | 1 | Low | Gap |
| Real Estate | 1 | Low | Gap |
| Food & Beverage | 2 | Low | Gap |
| Education & Tutoring | 1 | Low | Gap |
| Coffee & Café | 3 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Mascot compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Mascot | 21,843 | $117,200 | 41.5% | Health & Medical | 85 |
| Pennant Hills - Cheltenham | 21,819 | $144,800 | 3.0% | Health & Medical | 80 |
| Lethbridge Park - Tregear | 21,873 | $73,400 | 2.8% | Health & Medical | 66 |
| Baulkham Hills (West) - Bella Vista | 21,801 | $148,000 | 4.5% | Health & Medical | 82 |
| St Ives | 21,780 | $154,200 | 2.8% | Health & Medical | 81 |
| Wentworthville - Westmead | 21,769 | $113,200 | 34.5% | Health & Medical | 84 |
| Nelson Bay Peninsula | 21,921 | $65,900 | 1.4% | Automotive | 62 |
Keep exploring Mascot & New South Wales
By category in Mascot
Nearby New South Wales areas
Frequently asked questions
What franchise is best for Mascot?
Based on population, income, growth and competition data, Health & Medical scores highest for Mascot at 85/100, competition sits below typical metro density. The next best are Automotive and Real Estate.
How much does a franchise cost in Mascot?
Fees don't vary by suburb, Health & Medical franchises run $180,000–$650,000 all-in nationally (Q2 2026 Fee Index, n=47). See the Fee Index for the full breakdown.
Is Mascot good for a coffee franchise?
It's promising: a coffee & café franchise scores 79/100 in Mascot, with about 3 existing operators in the trade area (Strong suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.
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