Franchise opportunities in Smithfield - Wetherill Park, NSW
Geography: this report covers the Smithfield - Wetherill Park area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Smithfield - Wetherill Park
263 franchise systems are recruiting new territories that cover Smithfield - Wetherill Park:
Amazing Clean
Bebrite
Amcal Pharmacy
Australian Skin Clinics
Advanced Hair Studio
Barber Industries
Smithfield - Wetherill Park on the map
Where Smithfield - Wetherill Park sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
Loading nearby operators in Smithfield - Wetherill Park…
Top 3 recommended franchise categories
2. Health & Medical
633. Hair & Barber
62What it costs to start in Smithfield - Wetherill Park
Franchise fees don’t change by suburb, but the categories that fit Smithfield - Wetherill Park best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Smithfield - Wetherill Park fit |
|---|---|---|---|---|
| Cleaning | $30K–$120K | $25,000 | 9.0% | 65 |
| Health & Medical | $180K–$650K | $48,000 | 6.0% | 63 |
| Hair & Barber | $140K–$380K | $40,000 | 6.5% | 62 |
| Automotive | $120K–$500K | $45,000 | 7.5% | 59 |
| Quick-Service Food | $350K–$900K | $50,000 | 7.0% | 59 |
| Real Estate | $80K–$300K | $35,000 | 8.0% | 59 |
Fees: Q2 2026 Fee Index. The fit score blendsSmithfield - Wetherill Park’s demand, competition, demographics and growth, see methodology.
Smithfield - Wetherill Park snapshot
| Metric | Smithfield - Wetherill Park | State avg | Difference |
|---|---|---|---|
| Population | 19,551 | 20,009 | -2% |
| Median household income | $71,200 | $100,267 | -29% |
| 5-year population growth | 5.2% | 13.0% | -7.8 pts |
Community & demographics
Who lives in Smithfield - Wetherill Park, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Smithfield - Wetherill Park | What it signals for franchising |
|---|---|---|
| Median age | 39 years | Broad working-age and family customer base |
| Average household size | 3.1 people | Family-heavy, favours food, education and household services |
| Median household income | $1,370/wk | Overall spending power of the local market |
| Median family income | $1,531/wk | Discretionary spend of family households |
| Median personal income | $491/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $420/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $2,167/mo | Homeowner cost base in the area |
| People per bedroom | 1 | Denser housing, larger or shared households |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Smithfield - Wetherill Park (127021519). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Smithfield - Wetherill Park lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Smithfield - Wetherill Park | What it signals for franchising |
|---|---|---|
| Renting | 37.3% | Owner-heavy, settled households with steadier local spend |
| Owned with a mortgage | 27.5% | Working homeowners, family services and home categories |
| Owned outright | 32.1% | Older, established, lower-debt households |
| Separate houses | 80.9% | Suburban, car-based, drive-to trade area |
| Flats & apartments | 7.5% | Low density, destination retail and services |
| Family households | 78.6% | Family-led demand, education, food and household services |
| Lone-person households | 19.8% | Fewer single-person homes |
| Unemployment rate | 8.5% | Higher unemployment, price-sensitive spend, easier hiring |
Source: ABS Census 2021, Smithfield - Wetherill Park, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Cleaning viability: High
The cleaning opportunity in Smithfield - Wetherill Park scores 65 out of 100. With a population of 19,551, the catchment is smaller, so demand may support only one well-sited cleaning outlet. At about 1 existing cleaning operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($71,200) sits below the state average ($100,267), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Cleaning | 1 | Low | Gap |
| Health & Medical | 1 | Low | Gap |
| Hair & Barber | 2 | Low | Gap |
| Automotive | 1 | Low | Gap |
| Real Estate | 1 | Low | Gap |
| Food & Beverage | 2 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Smithfield - Wetherill Park compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Smithfield - Wetherill Park | 19,551 | $71,200 | 5.2% | Cleaning | 65 |
| Auburn - Central | 19,669 | $81,300 | 8.5% | Cleaning | 71 |
| Shellharbour - Flinders | 19,376 | $110,600 | 11.5% | Cleaning | 80 |
| Erskineville - Alexandria | 19,374 | $146,900 | 12.2% | Cleaning | 85 |
| Coogee - Clovelly | 19,734 | $160,800 | -7.7% | Cleaning | 73 |
| Bossley Park - Abbotsbury | 19,746 | $90,400 | 1.3% | Cleaning | 67 |
| Grafton | 19,335 | $58,500 | 1.6% | Cleaning | 59 |
Keep exploring Smithfield - Wetherill Park & New South Wales
By category in Smithfield - Wetherill Park
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Frequently asked questions
What franchise is best for Smithfield - Wetherill Park?
Based on population, income, growth and competition data, Cleaning scores highest for Smithfield - Wetherill Park at 65/100, competition sits below typical metro density. The next best are Health & Medical and Hair & Barber.
How much does a franchise cost in Smithfield - Wetherill Park?
Fees don't vary by suburb, Cleaning franchises run $30,000–$120,000 all-in nationally (Q2 2026 Fee Index, n=88). See the Fee Index for the full breakdown.
Is Smithfield - Wetherill Park good for a coffee franchise?
It's promising: a coffee & café franchise scores 56/100 in Smithfield - Wetherill Park, with about 3 existing operators in the trade area (Strong suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.
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