Franchise opportunities in Ipswich - East, QLD
Geography: this report covers the Ipswich - East area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Ipswich - East
250 franchise systems are recruiting new territories that cover Ipswich - East:
Beefy's
Bucking Bull
Gutter Knight
Hire A Hubby
Amazing Clean
Chem-Dry Australia
Ipswich - East on the map
Where Ipswich - East sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
Loading nearby operators in Ipswich - East…
Top 3 recommended franchise categories
1. Quick-Service Food
602. Home & Trade Services
56What it costs to start in Ipswich - East
Franchise fees don’t change by suburb, but the categories that fit Ipswich - East best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Ipswich - East fit |
|---|---|---|---|---|
| Quick-Service Food | $350K–$900K | $50,000 | 7.0% | 60 |
| Home & Trade Services | $45K–$180K | $35,000 | 8.0% | 56 |
| Cleaning | $30K–$120K | $25,000 | 9.0% | 55 |
| Hair & Barber | $140K–$380K | $40,000 | 6.5% | 51 |
| Health & Medical | $180K–$650K | $48,000 | 6.0% | 51 |
| Automotive | $120K–$500K | $45,000 | 7.5% | 49 |
Fees: Q2 2026 Fee Index. The fit score blendsIpswich - East’s demand, competition, demographics and growth, see methodology.
Ipswich - East snapshot
| Metric | Ipswich - East | State avg | Difference |
|---|---|---|---|
| Population | 18,324 | 19,958 | -8% |
| Median household income | $66,200 | $91,574 | -28% |
| 5-year population growth | -1.1% | 11.5% | -12.6 pts |
Community & demographics
Who lives in Ipswich - East, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Ipswich - East | What it signals for franchising |
|---|---|---|
| Median age | 39 years | Broad working-age and family customer base |
| Average household size | 2.3 people | Smaller households, favours convenience and single-serve formats |
| Median household income | $1,274/wk | Overall spending power of the local market |
| Median family income | $1,625/wk | Discretionary spend of family households |
| Median personal income | $683/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $290/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,323/mo | Homeowner cost base in the area |
| People per bedroom | 0.8 | More space per resident, established housing |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Ipswich - East (310031287). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Ipswich - East lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Ipswich - East | What it signals for franchising |
|---|---|---|
| Renting | 39.1% | Owner-heavy, settled households with steadier local spend |
| Owned with a mortgage | 31.7% | Working homeowners, family services and home categories |
| Owned outright | 26.4% | Fewer outright owners, younger area |
| Separate houses | 83.8% | Suburban, car-based, drive-to trade area |
| Flats & apartments | 6.9% | Low density, destination retail and services |
| Family households | 63.2% | Broad household mix |
| Lone-person households | 32.8% | Many singles, convenience, fitness and single-serve formats |
| Unemployment rate | 8% | Higher unemployment, price-sensitive spend, easier hiring |
Source: ABS Census 2021, Ipswich - East, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Quick-Service Food viability: High
The quick-service food opportunity in Ipswich - East scores 60 out of 100. With a population of 18,324, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 2 existing quick-service food operators, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($66,200) sits below the state average ($91,574), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Home & Trade Services | 1 | Low | Gap |
| Cleaning | 1 | Low | Gap |
| Quick-Service Food | 2 | Low | Gap |
| Health & Medical | 1 | Low | Gap |
| Hair & Barber | 2 | Low | Gap |
| Automotive | 1 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Ipswich - East compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Ipswich - East | 18,324 | $66,200 | -1.1% | Quick-Service Food | 60 |
| Jimboomba - Glenlogan | 18,373 | $112,800 | 13.7% | Quick-Service Food | 83 |
| Oxenford - Maudsland | 18,265 | $106,100 | 12.9% | Quick-Service Food | 81 |
| Sunnybank Hills | 18,440 | $89,700 | -3.6% | Quick-Service Food | 65 |
| Newstead - Bowen Hills | 18,451 | $112,300 | 62.5% | Quick-Service Food | 85 |
| Southport - North | 18,179 | $62,000 | 19.2% | Quick-Service Food | 69 |
| Buderim - North | 18,168 | $82,300 | 6.3% | Quick-Service Food | 71 |
Keep exploring Ipswich - East & Queensland
By category in Ipswich - East
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Frequently asked questions
What franchise is best for Ipswich - East?
Based on population, income, growth and competition data, Quick-Service Food scores highest for Ipswich - East at 60/100, competition sits below typical metro density. The next best are Home & Trade Services and Cleaning.
How much does a franchise cost in Ipswich - East?
Fees don't vary by suburb, Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.
Is Ipswich - East good for a coffee franchise?
It's promising: a coffee & café franchise scores 45/100 in Ipswich - East, with about 3 existing operators in the trade area (Moderate suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.
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