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Franchise opportunities in Payneham - Felixstow, SA

Payneham - Felixstow’s 13,233 residents give it a franchise opportunity score of 53/100. The strongest fit is Food & Beverage (53/100), followed by Bakery & Dessert and Retail.

Geography: this report covers the Payneham - Felixstow area (ABS SA2). Demographics from the ABS Census 2021.

13,233Population (ABS 2021)
+4.8%5-year growth
$76,800Median household income
140Franchises recruiting nearby
Opportunity score53/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Payneham - Felixstow

140 franchise systems are recruiting new territories that cover Payneham - Felixstow:

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Payneham - Felixstow on the map

Where Payneham - Felixstow sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

Loading nearby operators in Payneham - Felixstow…

Top 3 recommended franchise categories

1. Food & Beverage

53
Strong $250,000$750,000 · 5 recruiting
Why Food & Beverage in Payneham - Felixstow?

2. Bakery & Dessert

51
Strong $200,000$550,000 · 10 recruiting
Why Bakery & Dessert in Payneham - Felixstow?

3. Retail

49
Strong $180,000$600,000 · 13 recruiting
Why Retail in Payneham - Felixstow?

What it costs to start in Payneham - Felixstow

Franchise fees don’t change by suburb, but the categories that fit Payneham - Felixstow best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyPayneham - Felixstow fit
Food & Beverage$250K$750K$50,0007.0%53
Bakery & Dessert$200K$550K$45,0006.5%51
Retail$180K$600K$45,0005.5%49
Lawn & Garden$40K$130K$28,0008.0%47
Mortgage & Finance$45K$140K$30,0008.0%47
B2B Services$60K$220K$40,0007.5%46

Fees: Q2 2026 Fee Index. The fit score blendsPayneham - Felixstow’s demand, competition, demographics and growth, see methodology.

Payneham - Felixstow snapshot

Payneham - Felixstow vs South Australia average
MetricPayneham - FelixstowState avgDifference
Population13,23318,402-28%
Median household income$76,800$79,909-4%
5-year population growth4.8%5.4%-0.6 pts

Community & demographics

Who lives in Payneham - Felixstow, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Payneham - Felixstow community profile (ABS Census 2021)
MeasurePayneham - FelixstowWhat it signals for franchising
Median age41 yearsBroad working-age and family customer base
Average household size2.3 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,476/wkOverall spending power of the local market
Median family income$2,095/wkDiscretionary spend of family households
Median personal income$770/wkIndividual earnings, a labour-cost and spend signal
Median rent$330/wkCost of living and a proxy for commercial rents
Median mortgage$1,870/moHomeowner cost base in the area
People per bedroom0.8More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Payneham - Felixstow (401051018). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Payneham - Felixstow lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Payneham - Felixstow housing & workforce (ABS Census 2021)
MeasurePayneham - FelixstowWhat it signals for franchising
Renting33.2%Owner-heavy, settled households with steadier local spend
Owned with a mortgage27.7%Working homeowners, family services and home categories
Owned outright31.8%Older, established, lower-debt households
Separate houses59.1%Mixed density, more walk-in potential
Flats & apartments18.9%Low density, destination retail and services
Family households61.3%Broad household mix
Lone-person households34%Many singles, convenience, fitness and single-serve formats
Unemployment rate4.7%Around the national average

Source: ABS Census 2021, Payneham - Felixstow, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Food & Beverage viability: High

The food & beverage opportunity in Payneham - Felixstow scores 53 out of 100. With a population of 13,233, the catchment is smaller, so demand may support only one well-sited food & beverage outlet. At about 1 existing food & beverage operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($76,800) sits below the state average ($79,909), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Food & Beverage1LowGap
Bakery & Dessert1LowGap
Retail1LowGap
Lawn & Garden1LowGap
Mortgage & Finance1LowGap
B2B Services1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Payneham - Felixstow compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Payneham - Felixstow13,233$76,8004.8%Food & Beverage53
St Agnes - Ridgehaven13,244$77,6005.3%Food & Beverage54
Blackwood13,033$109,9005.9%Food & Beverage63
Lockleys13,552$85,0004.1%Bakery & Dessert54
St Peters - Marden13,635$97,7002.0%Bakery & Dessert56
Goolwa - Port Elliot12,723$50,40011.3%Food & Beverage50
Hallett Cove12,686$97,600-0.4%Food & Beverage52

Keep exploring Payneham - Felixstow & South Australia

Frequently asked questions

What franchise is best for Payneham - Felixstow?

Based on population, income, growth and competition data, Food & Beverage scores highest for Payneham - Felixstow at 53/100, competition sits below typical metro density. The next best are Bakery & Dessert and Retail.

How much does a franchise cost in Payneham - Felixstow?

Fees don't vary by suburb, Food & Beverage franchises run $250,000–$750,000 all-in nationally (Q2 2026 Fee Index, n=210). See the Fee Index for the full breakdown.

Is Payneham - Felixstow good for a coffee franchise?

It's promising: a coffee & café franchise scores 45/100 in Payneham - Felixstow, with about 2 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.