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Franchise opportunities in Healesville - Yarra Glen, VIC

Healesville - Yarra Glen’s 14,181 residents give it a franchise opportunity score of 54/100. The strongest fit is Bakery & Dessert (54/100), followed by Retail and Quick-Service Food.

Geography: this report covers the Healesville - Yarra Glen area (ABS SA2). Demographics from the ABS Census 2021.

14,181Population (ABS 2021)
+0.5%5-year growth
$82,900Median household income
258Franchises recruiting nearby
Opportunity score54/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Healesville - Yarra Glen

258 franchise systems are recruiting new territories that cover Healesville - Yarra Glen:

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Healesville - Yarra Glen on the map

Where Healesville - Yarra Glen sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

Loading nearby operators in Healesville - Yarra Glen…

Top 3 recommended franchise categories

1. Bakery & Dessert

54
Strong $200,000$550,000 · 16 recruiting
Why Bakery & Dessert in Healesville - Yarra Glen?

2. Retail

52
Strong $180,000$600,000 · 17 recruiting
Why Retail in Healesville - Yarra Glen?

3. Quick-Service Food

51
Strong $350,000$900,000 · 34 recruiting
Why Quick-Service Food in Healesville - Yarra Glen?

What it costs to start in Healesville - Yarra Glen

Franchise fees don’t change by suburb, but the categories that fit Healesville - Yarra Glen best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyHealesville - Yarra Glen fit
Bakery & Dessert$200K$550K$45,0006.5%54
Retail$180K$600K$45,0005.5%52
Quick-Service Food$350K$900K$50,0007.0%51
Beauty & Health$150K$480K$42,0006.0%50
B2B Services$60K$220K$40,0007.5%49
Lawn & Garden$40K$130K$28,0008.0%49

Fees: Q2 2026 Fee Index. The fit score blendsHealesville - Yarra Glen’s demand, competition, demographics and growth, see methodology.

Healesville - Yarra Glen snapshot

Healesville - Yarra Glen vs Victoria average
MetricHealesville - Yarra GlenState avgDifference
Population14,18118,304-23%
Median household income$82,900$94,695-12%
5-year population growth0.5%30.4%-29.9 pts

Community & demographics

Who lives in Healesville - Yarra Glen, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Healesville - Yarra Glen community profile (ABS Census 2021)
MeasureHealesville - Yarra GlenWhat it signals for franchising
Median age45 yearsBroad working-age and family customer base
Average household size2.5 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,594/wkOverall spending power of the local market
Median family income$1,971/wkDiscretionary spend of family households
Median personal income$737/wkIndividual earnings, a labour-cost and spend signal
Median rent$350/wkCost of living and a proxy for commercial rents
Median mortgage$1,733/moHomeowner cost base in the area
People per bedroom0.8More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Healesville - Yarra Glen (211051276). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Healesville - Yarra Glen lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Healesville - Yarra Glen housing & workforce (ABS Census 2021)
MeasureHealesville - Yarra GlenWhat it signals for franchising
Renting14.2%Owner-heavy, settled households with steadier local spend
Owned with a mortgage42.8%Working homeowners, family services and home categories
Owned outright40.4%Older, established, lower-debt households
Separate houses91.6%Suburban, car-based, drive-to trade area
Flats & apartments0.2%Low density, destination retail and services
Family households73.8%Family-led demand, education, food and household services
Lone-person households24.2%Fewer single-person homes
Unemployment rate3.2%Tight labour market, strong incomes but harder hiring

Source: ABS Census 2021, Healesville - Yarra Glen, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Bakery & Dessert viability: High

The bakery & dessert opportunity in Healesville - Yarra Glen scores 54 out of 100. With a population of 14,181, the catchment is smaller, so demand may support only one well-sited bakery & dessert outlet. At about 1 existing bakery & dessert operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($82,900) sits below the state average ($94,695), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Bakery & Dessert1LowGap
Retail1LowGap
Beauty & Health1LowGap
B2B Services1LowGap
Lawn & Garden1LowGap
Massage & Wellness1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Healesville - Yarra Glen compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Healesville - Yarra Glen14,181$82,9000.5%Bakery & Dessert54
Coburg - West14,184$113,700-2.3%Bakery & Dessert60
Fawkner14,184$74,700-1.9%Bakery & Dessert50
Bentleigh East - South14,159$113,0002.8%Bakery & Dessert65
Beaumaris14,123$136,300-0.9%Bakery & Dessert64
Reservoir - South West14,244$90,600-3.6%Bakery & Dessert54
Croydon - West14,246$88,1003.2%Bakery & Dessert59

Keep exploring Healesville - Yarra Glen & Victoria

Frequently asked questions

What franchise is best for Healesville - Yarra Glen?

Based on population, income, growth and competition data, Bakery & Dessert scores highest for Healesville - Yarra Glen at 54/100, competition sits below typical metro density. The next best are Retail and Quick-Service Food.

How much does a franchise cost in Healesville - Yarra Glen?

Fees don't vary by suburb, Bakery & Dessert franchises run $200,000–$550,000 all-in nationally (Q2 2026 Fee Index, n=54). See the Fee Index for the full breakdown.

Is Healesville - Yarra Glen good for a coffee franchise?

It's promising: a coffee & café franchise scores 48/100 in Healesville - Yarra Glen, with about 2 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.