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Franchise opportunities in Kilmore - Broadford, VIC

Kilmore - Broadford’s 15,523 residents give it a franchise opportunity score of 65/100. The strongest fit is Bakery & Dessert (65/100), followed by Retail and Quick-Service Food.

Geography: this report covers the Kilmore - Broadford area (ABS SA2). Demographics from the ABS Census 2021.

15,523Population (ABS 2021)
+10.1%5-year growth
$81,800Median household income
258Franchises recruiting nearby
Opportunity score65/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Kilmore - Broadford

258 franchise systems are recruiting new territories that cover Kilmore - Broadford:

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Kilmore - Broadford on the map

Where Kilmore - Broadford sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

Loading nearby operators in Kilmore - Broadford…

Top 3 recommended franchise categories

1. Bakery & Dessert

65
Strong $200,000$550,000 · 16 recruiting
Why Bakery & Dessert in Kilmore - Broadford?

2. Retail

64
Strong $180,000$600,000 · 17 recruiting
Why Retail in Kilmore - Broadford?

3. Quick-Service Food

63
Strong $350,000$900,000 · 34 recruiting
Why Quick-Service Food in Kilmore - Broadford?

What it costs to start in Kilmore - Broadford

Franchise fees don’t change by suburb, but the categories that fit Kilmore - Broadford best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyKilmore - Broadford fit
Bakery & Dessert$200K$550K$45,0006.5%65
Retail$180K$600K$45,0005.5%64
Quick-Service Food$350K$900K$50,0007.0%63
Beauty & Health$150K$480K$42,0006.0%62
Massage & Wellness$120K$400K$38,0006.0%62
Mortgage & Finance$45K$140K$30,0008.0%62

Fees: Q2 2026 Fee Index. The fit score blendsKilmore - Broadford’s demand, competition, demographics and growth, see methodology.

Kilmore - Broadford snapshot

Kilmore - Broadford vs Victoria average
MetricKilmore - BroadfordState avgDifference
Population15,52318,304-15%
Median household income$81,800$94,695-14%
5-year population growth10.1%30.4%-20.3 pts

Community & demographics

Who lives in Kilmore - Broadford, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Kilmore - Broadford community profile (ABS Census 2021)
MeasureKilmore - BroadfordWhat it signals for franchising
Median age40 yearsBroad working-age and family customer base
Average household size2.5 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,574/wkOverall spending power of the local market
Median family income$1,949/wkDiscretionary spend of family households
Median personal income$737/wkIndividual earnings, a labour-cost and spend signal
Median rent$330/wkCost of living and a proxy for commercial rents
Median mortgage$1,603/moHomeowner cost base in the area
People per bedroom0.7More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Kilmore - Broadford (204011056). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Kilmore - Broadford lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Kilmore - Broadford housing & workforce (ABS Census 2021)
MeasureKilmore - BroadfordWhat it signals for franchising
Renting18.1%Owner-heavy, settled households with steadier local spend
Owned with a mortgage45%Working homeowners, family services and home categories
Owned outright32.8%Older, established, lower-debt households
Separate houses90.6%Suburban, car-based, drive-to trade area
Flats & apartments0.5%Low density, destination retail and services
Family households72.1%Family-led demand, education, food and household services
Lone-person households26%Fewer single-person homes
Unemployment rate4.4%Around the national average

Source: ABS Census 2021, Kilmore - Broadford, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Bakery & Dessert viability: High

The bakery & dessert opportunity in Kilmore - Broadford scores 65 out of 100. With a population of 15,523, the catchment is smaller, so demand may support only one well-sited bakery & dessert outlet. At about 1 existing bakery & dessert operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($81,800) sits below the state average ($94,695), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Bakery & Dessert1LowGap
Retail1LowGap
Beauty & Health1LowGap
Massage & Wellness1LowGap
Mortgage & Finance1LowGap
B2B Services1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Kilmore - Broadford compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Kilmore - Broadford15,523$81,80010.1%Bakery & Dessert65
Rowville - Central15,540$108,300-2.0%Bakery & Dessert63
Echuca15,591$70,0004.7%Bakery & Dessert58
Doncaster East - South15,593$86,1006.8%Bakery & Dessert65
Ferntree Gully (South) - Upper Ferntree Gully15,451$101,9001.5%Bakery & Dessert64
Pakenham - North East15,622$85,9007.8%Bakery & Dessert65
Newcomb - Moolap15,410$60,4003.6%Bakery & Dessert55

Keep exploring Kilmore - Broadford & Victoria

Frequently asked questions

What franchise is best for Kilmore - Broadford?

Based on population, income, growth and competition data, Bakery & Dessert scores highest for Kilmore - Broadford at 65/100, competition sits below typical metro density. The next best are Retail and Quick-Service Food.

How much does a franchise cost in Kilmore - Broadford?

Fees don't vary by suburb, Bakery & Dessert franchises run $200,000–$550,000 all-in nationally (Q2 2026 Fee Index, n=54). See the Fee Index for the full breakdown.

Is Kilmore - Broadford good for a coffee franchise?

It's promising: a coffee & café franchise scores 60/100 in Kilmore - Broadford, with about 2 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.