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Franchise opportunities in Lakes Entrance, VIC

Lakes Entrance’s 11,095 residents give it a franchise opportunity score of 54/100. The strongest fit is Quick-Service Food (54/100), followed by Hair & Barber and Food & Beverage.

Geography: this report covers the Lakes Entrance area (ABS SA2). Demographics from the ABS Census 2021.

11,095Population (ABS 2021)
+10.5%5-year growth
$52,700Median household income
258Franchises recruiting nearby
Opportunity score54/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Lakes Entrance

258 franchise systems are recruiting new territories that cover Lakes Entrance:

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Lakes Entrance on the map

Where Lakes Entrance sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

Loading nearby operators in Lakes Entrance…

Top 3 recommended franchise categories

1. Quick-Service Food

54
Strong $350,000$900,000 · 34 recruiting
Why Quick-Service Food in Lakes Entrance?

2. Hair & Barber

47
Strong $140,000$380,000 · 11 recruiting
Why Hair & Barber in Lakes Entrance?

3. Food & Beverage

45
Strong $250,000$750,000 · 9 recruiting
Why Food & Beverage in Lakes Entrance?

What it costs to start in Lakes Entrance

Franchise fees don’t change by suburb, but the categories that fit Lakes Entrance best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyLakes Entrance fit
Quick-Service Food$350K$900K$50,0007.0%54
Hair & Barber$140K$380K$40,0006.5%47
Food & Beverage$250K$750K$50,0007.0%45
Bakery & Dessert$200K$550K$45,0006.5%40
Retail$180K$600K$45,0005.5%38
Beauty & Health$150K$480K$42,0006.0%36

Fees: Q2 2026 Fee Index. The fit score blendsLakes Entrance’s demand, competition, demographics and growth, see methodology.

Lakes Entrance snapshot

Lakes Entrance vs Victoria average
MetricLakes EntranceState avgDifference
Population11,09518,304-39%
Median household income$52,700$94,695-44%
5-year population growth10.5%30.4%-19.9 pts

Community & demographics

Who lives in Lakes Entrance, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Lakes Entrance community profile (ABS Census 2021)
MeasureLakes EntranceWhat it signals for franchising
Median age55 yearsOlder market, skews to health, home and aged-support services
Average household size2.2 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,014/wkOverall spending power of the local market
Median family income$1,317/wkDiscretionary spend of family households
Median personal income$562/wkIndividual earnings, a labour-cost and spend signal
Median rent$270/wkCost of living and a proxy for commercial rents
Median mortgage$1,300/moHomeowner cost base in the area
People per bedroom0.7More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Lakes Entrance (205021084). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Lakes Entrance lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Lakes Entrance housing & workforce (ABS Census 2021)
MeasureLakes EntranceWhat it signals for franchising
Renting20.7%Owner-heavy, settled households with steadier local spend
Owned with a mortgage24.7%Working homeowners, family services and home categories
Owned outright50.6%Older, established, lower-debt households
Separate houses88.2%Suburban, car-based, drive-to trade area
Flats & apartments1%Low density, destination retail and services
Family households65.7%Broad household mix
Lone-person households32.2%Many singles, convenience, fitness and single-serve formats
Unemployment rate4.7%Around the national average

Source: ABS Census 2021, Lakes Entrance, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in Lakes Entrance scores 54 out of 100. With a population of 11,095, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 1 existing quick-service food operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($52,700) sits below the state average ($94,695), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Quick-Service Food1LowGap
Hair & Barber1LowGap
Food & Beverage1LowGap
Bakery & Dessert1LowGap
Retail1MediumCompetitive
Beauty & Health1MediumCompetitive

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Lakes Entrance compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Lakes Entrance11,095$52,70010.5%Quick-Service Food54
Vermont11,079$106,2001.7%Quick-Service Food61
Kyabram11,057$63,9000.2%Quick-Service Food48
Blackburn South11,019$96,800-1.9%Quick-Service Food55
Swan Hill11,173$72,3000.8%Quick-Service Food51
Portland11,183$62,4002.2%Quick-Service Food50
Sunbury - West11,271$103,300-2.7%Hair & Barber50

Keep exploring Lakes Entrance & Victoria

Frequently asked questions

What franchise is best for Lakes Entrance?

Based on population, income, growth and competition data, Quick-Service Food scores highest for Lakes Entrance at 54/100, competition sits below typical metro density. The next best are Hair & Barber and Food & Beverage.

How much does a franchise cost in Lakes Entrance?

Fees don't vary by suburb, Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.

Is Lakes Entrance good for a coffee franchise?

It's a tighter market: a coffee & café franchise scores 35/100 in Lakes Entrance, with about 2 existing operators in the trade area (Saturated suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.