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Franchise opportunities in Vermont South, VIC

Vermont South’s 12,042 residents give it a franchise opportunity score of 52/100. The strongest fit is Food & Beverage (52/100), followed by Bakery & Dessert and Quick-Service Food.

Geography: this report covers the Vermont South area (ABS SA2). Demographics from the ABS Census 2021.

12,042Population (ABS 2021)
+-1.7%5-year growth
$101,100Median household income
258Franchises recruiting nearby
Opportunity score52/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Vermont South

258 franchise systems are recruiting new territories that cover Vermont South:

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Vermont South on the map

Where Vermont South sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

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Top 3 recommended franchise categories

1. Food & Beverage

52
Strong $250,000$750,000 · 9 recruiting
Why Food & Beverage in Vermont South?

2. Bakery & Dessert

47
Strong $200,000$550,000 · 16 recruiting
Why Bakery & Dessert in Vermont South?

3. Quick-Service Food

46
Saturated $350,000$900,000 · 34 recruiting
Why Quick-Service Food in Vermont South?

What it costs to start in Vermont South

Franchise fees don’t change by suburb, but the categories that fit Vermont South best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyVermont South fit
Food & Beverage$250K$750K$50,0007.0%52
Bakery & Dessert$200K$550K$45,0006.5%47
Quick-Service Food$350K$900K$50,0007.0%46
Retail$180K$600K$45,0005.5%45
Beauty & Health$150K$480K$42,0006.0%43
Massage & Wellness$120K$400K$38,0006.0%43

Fees: Q2 2026 Fee Index. The fit score blendsVermont South’s demand, competition, demographics and growth, see methodology.

Vermont South snapshot

Vermont South vs Victoria average
MetricVermont SouthState avgDifference
Population12,04218,304-34%
Median household income$101,100$94,695+7%
5-year population growth-1.7%30.4%-32.1 pts

Community & demographics

Who lives in Vermont South, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Vermont South community profile (ABS Census 2021)
MeasureVermont SouthWhat it signals for franchising
Median age46 yearsOlder market, skews to health, home and aged-support services
Average household size2.8 peopleFamily-heavy, favours food, education and household services
Median household income$1,944/wkOverall spending power of the local market
Median family income$2,179/wkDiscretionary spend of family households
Median personal income$715/wkIndividual earnings, a labour-cost and spend signal
Median rent$496/wkCost of living and a proxy for commercial rents
Median mortgage$2,383/moHomeowner cost base in the area
People per bedroom0.7More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Vermont South (211041273). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Vermont South lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Vermont South housing & workforce (ABS Census 2021)
MeasureVermont SouthWhat it signals for franchising
Renting13.8%Owner-heavy, settled households with steadier local spend
Owned with a mortgage32.8%Working homeowners, family services and home categories
Owned outright48.2%Older, established, lower-debt households
Separate houses88.1%Suburban, car-based, drive-to trade area
Flats & apartments2.4%Low density, destination retail and services
Family households81.3%Family-led demand, education, food and household services
Lone-person households16.7%Fewer single-person homes
Unemployment rate5.3%Around the national average

Source: ABS Census 2021, Vermont South, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Food & Beverage viability: High

The food & beverage opportunity in Vermont South scores 52 out of 100. With a population of 12,042, the catchment is smaller, so demand may support only one well-sited food & beverage outlet. At about 1 existing food & beverage operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($101,100) runs above the state average ($94,695), supporting discretionary spend.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Food & Beverage1LowGap
Bakery & Dessert1LowGap
Retail1LowGap
Beauty & Health1LowGap
Massage & Wellness1LowGap
Mortgage & Finance1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Vermont South compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Vermont South12,042$101,100-1.7%Food & Beverage52
Cranbourne North - West12,042$87,700-1.8%Food & Beverage48
Elsternwick12,030$112,900-0.7%Food & Beverage56
Doveton12,058$65,6001.6%Food & Beverage45
St Kilda - Central12,086$93,000-7.1%Food & Beverage48
Mernda - South12,086$109,70044.6%Food & Beverage66
Traralgon - East11,970$72,1003.2%Hair & Barber49

Keep exploring Vermont South & Victoria

Frequently asked questions

What franchise is best for Vermont South?

Based on population, income, growth and competition data, Food & Beverage scores highest for Vermont South at 52/100, competition sits below typical metro density. The next best are Bakery & Dessert and Quick-Service Food.

How much does a franchise cost in Vermont South?

Fees don't vary by suburb, Food & Beverage franchises run $250,000–$750,000 all-in nationally (Q2 2026 Fee Index, n=210). See the Fee Index for the full breakdown.

Is Vermont South good for a coffee franchise?

It's promising: a coffee & café franchise scores 42/100 in Vermont South, with about 2 existing operators in the trade area (Moderate suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.