Franchise opportunities in Beeliar - Wattleup, WA
Geography: this report covers the Beeliar - Wattleup area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Beeliar - Wattleup
161 franchise systems are recruiting new territories that cover Beeliar - Wattleup:
Bucking Bull
Chatime
Advanced Hair Studio
Hairhouse
Acai Brothers
Boost Juice
Beeliar - Wattleup on the map
Where Beeliar - Wattleup sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
Loading nearby operators in Beeliar - Wattleup…
Top 3 recommended franchise categories
1. Quick-Service Food
683. Food & Beverage
58What it costs to start in Beeliar - Wattleup
Franchise fees don’t change by suburb, but the categories that fit Beeliar - Wattleup best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Beeliar - Wattleup fit |
|---|---|---|---|---|
| Quick-Service Food | $350K–$900K | $50,000 | 7.0% | 68 |
| Hair & Barber | $140K–$380K | $40,000 | 6.5% | 61 |
| Food & Beverage | $250K–$750K | $50,000 | 7.0% | 58 |
| Bakery & Dessert | $200K–$550K | $45,000 | 6.5% | 52 |
| Retail | $180K–$600K | $45,000 | 5.5% | 50 |
| Mortgage & Finance | $45K–$140K | $30,000 | 8.0% | 49 |
Fees: Q2 2026 Fee Index. The fit score blendsBeeliar - Wattleup’s demand, competition, demographics and growth, see methodology.
Beeliar - Wattleup snapshot
| Metric | Beeliar - Wattleup | State avg | Difference |
|---|---|---|---|
| Population | 10,467 | 16,989 | -38% |
| Median household income | $113,300 | $98,804 | +15% |
| 5-year population growth | 22.9% | 9.0% | +13.9 pts |
Community & demographics
Who lives in Beeliar - Wattleup, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Beeliar - Wattleup | What it signals for franchising |
|---|---|---|
| Median age | 34 years | Younger market, skews to fitness, quick-service food and services |
| Average household size | 2.8 people | Family-heavy, favours food, education and household services |
| Median household income | $2,178/wk | Overall spending power of the local market |
| Median family income | $2,400/wk | Discretionary spend of family households |
| Median personal income | $1,001/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $385/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $2,000/mo | Homeowner cost base in the area |
| People per bedroom | 0.8 | More space per resident, established housing |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Beeliar - Wattleup (507011259). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Beeliar - Wattleup lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Beeliar - Wattleup | What it signals for franchising |
|---|---|---|
| Renting | 23.8% | Owner-heavy, settled households with steadier local spend |
| Owned with a mortgage | 55.4% | Working homeowners, family services and home categories |
| Owned outright | 19.2% | Fewer outright owners, younger area |
| Separate houses | 91.8% | Suburban, car-based, drive-to trade area |
| Flats & apartments | 4% | Low density, destination retail and services |
| Family households | 78.9% | Family-led demand, education, food and household services |
| Lone-person households | 18.3% | Fewer single-person homes |
| Unemployment rate | 4% | Tight labour market, strong incomes but harder hiring |
Source: ABS Census 2021, Beeliar - Wattleup, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Quick-Service Food viability: High
The quick-service food opportunity in Beeliar - Wattleup scores 68 out of 100. With a population of 10,467, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 1 existing quick-service food operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($113,300) runs above the state average ($98,804), supporting discretionary spend. Population is growing at 22.9% over five years, ahead of the state pace of 9.0%, new demand is still arriving.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Quick-Service Food | 1 | Low | Gap |
| Hair & Barber | 1 | Low | Gap |
| Food & Beverage | 1 | Low | Gap |
| Bakery & Dessert | 1 | Medium | Competitive |
| Retail | 1 | High | Saturated |
| Mortgage & Finance | 1 | High | Saturated |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Beeliar - Wattleup compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Beeliar - Wattleup | 10,467 | $113,300 | 22.9% | Quick-Service Food | 68 |
| Sorrento - Marmion | 10,494 | $128,100 | 4.3% | Quick-Service Food | 65 |
| Margaret River | 10,532 | $87,300 | 13.7% | Quick-Service Food | 60 |
| Canning Vale - West | 10,400 | $121,000 | 0.0% | Quick-Service Food | 60 |
| Pinjarra | 10,594 | $69,500 | 7.8% | Quick-Service Food | 53 |
| Greenfields | 10,196 | $52,200 | 0.6% | Quick-Service Food | 43 |
| Geraldton - South | 10,741 | $103,100 | 5.6% | Quick-Service Food | 61 |
Keep exploring Beeliar - Wattleup & Western Australia
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Frequently asked questions
What franchise is best for Beeliar - Wattleup?
Based on population, income, growth and competition data, Quick-Service Food scores highest for Beeliar - Wattleup at 68/100, competition sits below typical metro density. The next best are Hair & Barber and Food & Beverage.
How much does a franchise cost in Beeliar - Wattleup?
Fees don't vary by suburb, Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.
Is Beeliar - Wattleup good for a coffee franchise?
It's a tighter market: a coffee & café franchise scores 48/100 in Beeliar - Wattleup, with about 2 existing operators in the trade area (Saturated suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.
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