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Quick-Service Food · head-to-head

Subway Australia vs Domino's Pizza Australia

A Subway Australia franchise costs $195,000–$522,000 all-in, versus $400,000–$850,000 for Domino's Pizza Australia. Subway Australia has the lower entry cost. Subway Australia is the larger network (1,200 vs 730 Australian outlets). On ongoing fees, Subway Australia charges 8.0% royalty and Domino's Pizza Australia charges 7.0% royalty.

Figures as at July 2026 (Subway Australia) and July 2026 (Domino's Pizza Australia). Confirm both against the disclosure document.

Side by side

Subway AustraliaDomino's Pizza Australia
Total investment (all-in)$195,000–$522,000$400,000–$850,000
Initial franchise fee$15,000$14,000
Fit-out & equipment$120,000–$350,000$250,000–$500,000
Working capital$40,000$60,000
Royalty8.0%7.0%
Marketing levy4.5%6.0%
Term20 years10 years
Australian outlets1,200730
CategoryQuick-Service FoodQuick-Service Food

Establishment ranges include working capital. Every figure is dated to its source, see each brand’s profile for the full breakdown and provenance.

Which is cheaper to get into?

Subway Australia is the cheaper way in, its establishment range starts at $195,000 against $400,000 for the other. Remember the all-in figure includes working capital; the gap can narrow or widen once you cost fit-out for a specific site. On ongoing cost, Domino's Pizza Australia takes the smaller royalty (7.0% vs 8.0%), which compounds over the life of the agreement.

Both in context

Subway Australia and Domino's Pizza Australia are both quick-service food systems. The category median all-in investment is $350,000$900,000 with a 7.0% median royalty (Fee Index, n=96). See where each sits against the field in the Quick-Service Food Fee Index.

Common questions

Is Subway Australia or Domino's Pizza Australia cheaper to buy?

Subway Australia has the lower entry cost. Subway Australia costs $195,000–$522,000 all-in versus $400,000–$850,000 for Domino's Pizza Australia. These are establishment ranges including working capital, always verify against the disclosure document.

Which has more locations, Subway Australia or Domino's Pizza Australia?

Subway Australia is the larger network, with 1,200 Australian outlets versus 730 for Domino's Pizza Australia.

What royalty do Subway Australia and Domino's Pizza Australia charge?

Subway Australia charges 8.0% royalty and a 4.5% marketing levy. Domino's Pizza Australia charges 7.0% royalty and a 6.0% marketing levy. Both are ongoing percentages of gross sales, confirm the current rates with each franchisor.

Should I choose Subway Australia or Domino's Pizza Australia?

It depends on your budget, which territories each has available near you, and the format you want to run. This comparison uses each franchisor's published figures; before deciding, request both disclosure documents, check territory availability, and have an accountant review the numbers.

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