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Aged & Disability Support · head-to-head

Home Instead Australia vs Driving Miss Daisy

A Home Instead Australia franchise costs $98,000–$125,000 all-in, versus From $30,000 for Driving Miss Daisy. Driving Miss Daisy has the lower entry cost. Home Instead Australia is the larger network (39 vs 17 Australian outlets). On ongoing fees, Home Instead Australia charges 5.0% royalty and Driving Miss Daisy charges an undisclosed royalty.

Figures as at July 2026 (Home Instead Australia) and July 2026 (Driving Miss Daisy). Confirm both against the disclosure document.

Side by side

Home Instead AustraliaDriving Miss Daisy
Total investment (all-in)$98,000–$125,000From $30,000
Initial franchise fee$54,000$30,000
Fit-out & equipment$15,000–$40,000
Working capital$60,000
Royalty5.0%
Marketing levy2.0%
Term5 years
Australian outlets3917
CategoryAged & Disability SupportAged & Disability Support

Establishment ranges include working capital. Every figure is dated to its source, see each brand’s profile for the full breakdown and provenance.

Which is cheaper to get into?

Driving Miss Daisy is the cheaper way in, its establishment range starts at $30,000 against $98,000 for the other. Remember the all-in figure includes working capital; the gap can narrow or widen once you cost fit-out for a specific site.

Both in context

Home Instead Australia and Driving Miss Daisy are both aged & disability support systems. The category median all-in investment is $90,000$300,000 with a 6.5% median royalty (Fee Index, n=37). See where each sits against the field in the Aged & Disability Support Fee Index.

Common questions

Is Home Instead Australia or Driving Miss Daisy cheaper to buy?

Driving Miss Daisy has the lower entry cost. Home Instead Australia costs $98,000–$125,000 all-in versus From $30,000 for Driving Miss Daisy. These are establishment ranges including working capital, always verify against the disclosure document.

Which has more locations, Home Instead Australia or Driving Miss Daisy?

Home Instead Australia is the larger network, with 39 Australian outlets versus 17 for Driving Miss Daisy.

What royalty do Home Instead Australia and Driving Miss Daisy charge?

Home Instead Australia charges 5.0% royalty and a 2.0% marketing levy. Driving Miss Daisy charges an undisclosed royalty. Both are ongoing percentages of gross sales, confirm the current rates with each franchisor.

Should I choose Home Instead Australia or Driving Miss Daisy?

It depends on your budget, which territories each has available near you, and the format you want to run. This comparison uses each franchisor's published figures; before deciding, request both disclosure documents, check territory availability, and have an accountant review the numbers.

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