Franchise opportunities in Fairfield - East, NSW
Geography: this report covers the Fairfield - East area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Fairfield - East
263 franchise systems are recruiting new territories that cover Fairfield - East:
Auntie Anne's
Bakers Delight
7-Eleven Australia
Amber Tiles
Bucking Bull
Burger Urge
Fairfield - East on the map
Where Fairfield - East sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
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Top 3 franchise categories by opportunity score
What it costs to start in Fairfield - East
Franchise fees don’t change by suburb, but the categories that fit Fairfield - East best sit in these all-in investment ranges (Q3 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Fairfield - East fit |
|---|---|---|---|---|
| Bakery & Dessert | $350,000–$625,000 | $50,000 | Not enough data | 51 |
| Retail | $200,000–$511,000 | Not enough data | Not enough data | 51 |
| Quick-Service Food | $337,000–$675,000 | $45,000 | 6.0% | 50 |
| Beauty & Health | $150,000–$494,000 | Not enough data | Not enough data | 49 |
| Coffee & Café | $300,000–$700,000 | $35,000 | 6.0% | 48 |
| Lawn & Garden | $18,000–$49,000 | Not enough data | Not enough data | 48 |
Fees: Q3 2026 Fee Index (“Not enough data” means fewer than five systems publish that figure). The fit score blends Fairfield - East’s demand, competition, demographics and growth, see methodology.
Fairfield - East snapshot
| Metric | Fairfield - East | Typical NSW area | Difference |
|---|---|---|---|
| Population | 15,794 | 14,643 | +8% |
| Median household income | $61,700 | $99,300 | -38% |
| 5-year population growth | -1.6% | 2.0% | -3.6 pts |
Community & demographics
Who lives in Fairfield - East, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Fairfield - East | What it signals for franchising |
|---|---|---|
| Median age | 37 years | Broad working-age and family customer base |
| Average household size | 3 people | Family-heavy, favours food, education and household services |
| Median household income | $1,187/wk | Overall spending power of the local market |
| Median family income | $1,394/wk | Discretionary spend of family households |
| Median personal income | $478/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $300/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,850/mo | Homeowner cost base in the area |
| People per bedroom | 1.1 | Denser housing, larger or shared households |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Fairfield - East (125031480). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Fairfield - East lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Fairfield - East | What it signals for franchising |
|---|---|---|
| Renting | 44% | High rental share, a mobile, convenience-led customer base |
| Owned with a mortgage | 26.8% | Working homeowners, family services and home categories |
| Owned outright | 24.7% | Fewer outright owners, younger area |
| Separate houses | 64.7% | Mixed density, more walk-in potential |
| Flats & apartments | 25.2% | Higher density, strong for cafés, gyms and quick-service food |
| Family households | 70.8% | Family-led demand, education, food and household services |
| Lone-person households | 25.8% | Fewer single-person homes |
| Unemployment rate | 10.3% | Higher unemployment, price-sensitive spend, easier hiring |
Source: ABS Census 2021, Fairfield - East, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Bakery & Dessert viability: High
The bakery & dessert opportunity in Fairfield - East scores 51 out of 100. With a population of 15,794, the catchment is smaller, so demand may support only one well-sited bakery & dessert outlet. At about 1 existing bakery & dessert operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($61,700) sits below the typical comparable area in the state ($99,300), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Bakery & Dessert | 1 | Low | Gap |
| Retail | 1 | Low | Gap |
| Beauty & Health | 1 | Low | Gap |
| Lawn & Garden | 1 | Low | Gap |
| Massage & Wellness | 1 | Low | Gap |
| Mortgage & Finance | 1 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Fairfield - East compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Fairfield - East | 15,794 | $61,700 | -1.6% | Bakery & Dessert | 51 |
| Kempsey | 15,816 | $56,200 | 4.6% | Bakery & Dessert | 56 |
| Lismore Surrounds | 15,772 | $76,900 | 2.3% | Bakery & Dessert | 59 |
| Prestons | 15,752 | $120,100 | -0.8% | Bakery & Dessert | 67 |
| Glenwood | 15,876 | $159,500 | -4.8% | Bakery & Dessert | 68 |
| Bexley - South | 15,879 | $93,500 | -9.1% | Bakery & Dessert | 57 |
| North Ryde - East Ryde | 15,675 | $126,800 | 22.9% | Bakery & Dessert | 78 |
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Frequently asked questions
What franchise is best for Fairfield - East?
Based on population, income, growth and competition data, Bakery & Dessert scores highest for Fairfield - East at 51/100, competition sits below typical metro density. The next best are Retail and Quick-Service Food.
How much does a franchise cost in Fairfield - East?
Fees don't vary by suburb. Across the Bakery & Dessert systems that publish their costs, the Q3 2026 Fee Index shows a median all-in cost of $350,000–$625,000 (41 systems) and a $50,000 median initial fee (5 systems) nationally. See the Fee Index for every category.
Is Fairfield - East good for a coffee franchise?
It's promising: a coffee & café franchise scores 48/100 in Fairfield - East, with about 2 existing operators in the trade area (Strong suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q3 2026 Fee Index.
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