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Franchise opportunities in Goulburn Surrounds, NSW

Goulburn Surrounds’s 13,794 residents give it a franchise opportunity score of 57/100. The strongest fit is Bakery & Dessert (57/100), followed by Quick-Service Food and Retail.
13,794Population (ABS 2021)
+6.9%5-year growth
$78,800Median household income
263Franchises recruiting nearby
Opportunity score57/100

Top 3 recommended franchise categories

1. Bakery & Dessert

57
Strong $200,000$550,000 · 16 recruiting
Why Bakery & Dessert in Goulburn Surrounds? →

2. Quick-Service Food

54
Moderate $350,000$900,000 · 32 recruiting
Why Quick-Service Food in Goulburn Surrounds? →

3. Retail

54
Strong $180,000$600,000 · 17 recruiting
Why Retail in Goulburn Surrounds? →

Goulburn Surrounds snapshot

Goulburn Surrounds vs New South Wales average
MetricGoulburn SurroundsState avgDifference
Population13,79420,009-31%
Median household income$78,800$100,267-21%
5-year population growth6.9%13.0%-6.1 pts

Community & demographics

Who lives in Goulburn Surrounds, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Goulburn Surrounds community profile (ABS Census 2021)
MeasureGoulburn SurroundsWhat it signals for franchising
Median age48 yearsOlder market, skews to health, home and aged-support services
Average household size2.5 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,516/wkOverall spending power of the local market
Median family income$1,922/wkDiscretionary spend of family households
Median personal income$735/wkIndividual earnings, a labour-cost and spend signal
Median rent$300/wkCost of living and a proxy for commercial rents
Median mortgage$1,733/moHomeowner cost base in the area

Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Goulburn Surrounds (101051540). Incomes are median weekly (household income is also shown annualised in the headline stats).

Survival & viability analysis

Bakery & Dessert viability: High

The bakery & dessert opportunity in Goulburn Surrounds scores 57 out of 100. With a population of 13,794, the catchment is smaller, so demand may support only one well-sited bakery & dessert outlet. At about 1 existing bakery & dessert operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($78,800) sits below the state average ($100,267), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Bakery & Dessert1LowGap
Retail1LowGap
Beauty & Health1LowGap
Mortgage & Finance1LowGap
Lawn & Garden1LowGap
Massage & Wellness1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

Available franchise opportunities in Goulburn Surrounds

How Goulburn Surrounds compares to nearby areas

LocationPopulationScoreTop category
Goulburn Surrounds13,79457Bakery & Dessert
Newcastle322,27877Bakery & Dessert
Parramatta256,72979Pet Services
Geelong268,27775Pet Services
Gold Coast699,22684Quick-Service Food

Frequently asked questions

What franchise is best for Goulburn Surrounds?

Based on population, income, growth and competition data, Bakery & Dessert scores highest for Goulburn Surrounds at 57/100, competition sits below typical metro density. The next best are Quick-Service Food and Retail.

How much does a franchise cost in Goulburn Surrounds?

Fees don't vary by suburb, Bakery & Dessert franchises run $200,000–$550,000 all-in nationally (Q2 2026 Fee Index, n=54). See the Fee Index for the full breakdown.

Is Goulburn Surrounds good for a coffee franchise?

It's promising: a coffee & café franchise scores 52/100 in Goulburn Surrounds, with about 2 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.