Franchise opportunities in Illawong - Alfords Point, NSW

Illawong - Alfords Point’s 10,571 residents give it a franchise opportunity score of 62/100. The strongest fit is Quick-Service Food (62/100), followed by Hair & Barber and Food & Beverage.

Geography: this report covers the Illawong - Alfords Point area (ABS SA2). Demographics from the ABS Census 2021.

10,571Population (ABS 2021)
-2.7%5-year growth
$147,200Median household income
263Franchises recruiting in NSW
Opportunity score62/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Illawong - Alfords Point

263 franchise systems are recruiting new territories that cover Illawong - Alfords Point:

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Illawong - Alfords Point on the map

Where Illawong - Alfords Point sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

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Top 3 franchise categories by opportunity score

1. Quick-Service Food

62
Strong Median $337,000–$675,000 · 35 recruiting
Quick-Service Food franchises

2. Hair & Barber

55
Strong Median $243,000–$482,000 · 11 recruiting
Hair & Barber franchises

3. Food & Beverage

51
Strong Median $650,000–$1,475,000 · 8 recruiting
Food & Beverage franchises

What it costs to start in Illawong - Alfords Point

Franchise fees don’t change by suburb, but the categories that fit Illawong - Alfords Point best sit in these all-in investment ranges (Q3 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyIllawong - Alfords Point fit
Quick-Service Food$337,000–$675,000$45,0006.0%62
Hair & Barber$243,000–$482,000Not enough dataNot enough data55
Food & Beverage$650,000–$1,475,000Not enough dataNot enough data51
Bakery & Dessert$350,000–$625,000$50,000Not enough data47
Retail$200,000–$511,000Not enough dataNot enough data45
Beauty & Health$150,000–$494,000Not enough dataNot enough data43

Fees: Q3 2026 Fee Index (“Not enough data” means fewer than five systems publish that figure). The fit score blends Illawong - Alfords Point’s demand, competition, demographics and growth, see methodology.

Illawong - Alfords Point snapshot

Illawong - Alfords Point vs a typical comparable New South Wales area (median)
MetricIllawong - Alfords PointTypical NSW areaDifference
Population10,57114,643-28%
Median household income$147,200$99,300+48%
5-year population growth-2.7%2.0%-4.7 pts

Community & demographics

Who lives in Illawong - Alfords Point, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Illawong - Alfords Point community profile (ABS Census 2021)
MeasureIllawong - Alfords PointWhat it signals for franchising
Median age43 yearsBroad working-age and family customer base
Average household size3.1 peopleFamily-heavy, favours food, education and household services
Median household income$2,830/wkOverall spending power of the local market
Median family income$2,910/wkDiscretionary spend of family households
Median personal income$976/wkIndividual earnings, a labour-cost and spend signal
Median rent$680/wkCost of living and a proxy for commercial rents
Median mortgage$2,800/moHomeowner cost base in the area
People per bedroom0.8More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Illawong - Alfords Point (128021534). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Illawong - Alfords Point lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Illawong - Alfords Point housing & workforce (ABS Census 2021)
MeasureIllawong - Alfords PointWhat it signals for franchising
Renting6.9%Owner-heavy, settled households with steadier local spend
Owned with a mortgage42.4%Working homeowners, family services and home categories
Owned outright49.7%Older, established, lower-debt households
Separate houses94.2%Suburban, car-based, drive-to trade area
Flats & apartments2%Low density, destination retail and services
Family households90%Family-led demand, education, food and household services
Lone-person households9.2%Fewer single-person homes
Unemployment rate2.8%Tight labour market, strong incomes but harder hiring

Source: ABS Census 2021, Illawong - Alfords Point, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in Illawong - Alfords Point scores 62 out of 100. With a population of 10,571, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 1 existing quick-service food operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($147,200) runs above the typical comparable area in the state ($99,300), supporting discretionary spend.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Quick-Service Food1LowGap
Hair & Barber1LowGap
Food & Beverage1LowGap
Bakery & Dessert1LowGap
Retail1HighSaturated
Beauty & Health1HighSaturated

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Illawong - Alfords Point compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Illawong - Alfords Point10,571$147,200-2.7%Quick-Service Food62
Shellharbour - Oak Flats10,570$76,9003.5%Quick-Service Food54
Glenfield10,596$107,6006.6%Quick-Service Food65
Moss Vale - Berrima10,609$80,7006.0%Quick-Service Food57
Albury - North10,529$69,2005.2%Quick-Service Food53
Albury - South10,493$74,800-1.8%Quick-Service Food48
Hornsby - West10,654$113,400-3.8%Quick-Service Food58

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Frequently asked questions

What franchise is best for Illawong - Alfords Point?

Based on population, income, growth and competition data, Quick-Service Food scores highest for Illawong - Alfords Point at 62/100, competition sits below typical metro density. The next best are Hair & Barber and Food & Beverage.

How much does a franchise cost in Illawong - Alfords Point?

Fees don't vary by suburb. Across the Quick-Service Food systems that publish their costs, the Q3 2026 Fee Index shows a median all-in cost of $337,000–$675,000 (173 systems), a $45,000 median initial fee (9 systems), a 6.0% median royalty (9 systems) and a 4.3% median marketing levy (9 systems) nationally. See the Fee Index for every category.

Is Illawong - Alfords Point good for a coffee franchise?

It's a tighter market: a coffee & café franchise scores 43/100 in Illawong - Alfords Point, with about 2 existing operators in the trade area (Saturated suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q3 2026 Fee Index.