Franchise opportunities in Kempsey Surrounds, NSW

Kempsey Surrounds’s 9,486 residents give it a franchise opportunity score of 46/100. The strongest fit is Quick-Service Food (46/100), followed by Coffee & Café and Hair & Barber.

Geography: this report covers the Kempsey Surrounds area (ABS SA2). Demographics from the ABS Census 2021.

9,486Population (ABS 2021)
+3.9%5-year growth
$60,300Median household income
263Franchises recruiting in NSW
Opportunity score46/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Kempsey Surrounds

263 franchise systems are recruiting new territories that cover Kempsey Surrounds:

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Kempsey Surrounds on the map

Where Kempsey Surrounds sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

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Top 3 franchise categories by opportunity score

1. Quick-Service Food

46
Strong Median $337,000–$675,000 · 35 recruiting
Quick-Service Food franchises

2. Coffee & Café

41
Strong Median $300,000–$700,000 · 16 recruiting
Coffee & Café franchises

3. Hair & Barber

37
Strong Median $243,000–$482,000 · 11 recruiting
Hair & Barber franchises

What it costs to start in Kempsey Surrounds

Franchise fees don’t change by suburb, but the categories that fit Kempsey Surrounds best sit in these all-in investment ranges (Q3 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyKempsey Surrounds fit
Quick-Service Food$337,000–$675,000$45,0006.0%46
Coffee & Café$300,000–$700,000$35,0006.0%41
Hair & Barber$243,000–$482,000Not enough dataNot enough data37
Food & Beverage$650,000–$1,475,000Not enough dataNot enough data32
Bakery & Dessert$350,000–$625,000$50,000Not enough data28
Retail$200,000–$511,000Not enough dataNot enough data27

Fees: Q3 2026 Fee Index (“Not enough data” means fewer than five systems publish that figure). The fit score blends Kempsey Surrounds’s demand, competition, demographics and growth, see methodology.

Kempsey Surrounds snapshot

Kempsey Surrounds vs a typical comparable New South Wales area (median)
MetricKempsey SurroundsTypical NSW areaDifference
Population9,48614,643-35%
Median household income$60,300$99,300-39%
5-year population growth3.9%2.0%+1.9 pts

Community & demographics

Who lives in Kempsey Surrounds, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Kempsey Surrounds community profile (ABS Census 2021)
MeasureKempsey SurroundsWhat it signals for franchising
Median age51 yearsOlder market, skews to health, home and aged-support services
Average household size2.4 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,160/wkOverall spending power of the local market
Median family income$1,413/wkDiscretionary spend of family households
Median personal income$570/wkIndividual earnings, a labour-cost and spend signal
Median rent$300/wkCost of living and a proxy for commercial rents
Median mortgage$1,307/moHomeowner cost base in the area
People per bedroom0.8More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Kempsey Surrounds (108021156). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Kempsey Surrounds lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Kempsey Surrounds housing & workforce (ABS Census 2021)
MeasureKempsey SurroundsWhat it signals for franchising
Renting16.6%Owner-heavy, settled households with steadier local spend
Owned with a mortgage27.1%Working homeowners, family services and home categories
Owned outright51.8%Older, established, lower-debt households
Separate houses94%Suburban, car-based, drive-to trade area
Flats & apartments2.1%Low density, destination retail and services
Family households67.9%Broad household mix
Lone-person households28%Many singles, convenience, fitness and single-serve formats
Unemployment rate5.8%Around the national average

Source: ABS Census 2021, Kempsey Surrounds, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in Kempsey Surrounds scores 46 out of 100. With a population of 9,486, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 1 existing quick-service food operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($60,300) sits below the typical comparable area in the state ($99,300), which can favour value-led formats. Population is growing at 3.9% over five years, ahead of the typical comparable area in the state (2.0%), so new demand is still arriving.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Coffee & Café1LowGap
Quick-Service Food1LowGap
Hair & Barber1LowGap
Food & Beverage1LowGap
Bakery & Dessert1HighSaturated
Retail1HighSaturated

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Kempsey Surrounds compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Kempsey Surrounds9,486$60,3003.9%Quick-Service Food46
Murwillumbah9,479$60,0004.3%Quick-Service Food47
Artarmon9,461$125,800-5.0%Quick-Service Food56
Wangi Wangi - Rathmines9,458$80,8003.7%Quick-Service Food51
Annandale (NSW)9,519$139,200-3.3%Quick-Service Food58
Bega-Eden Hinterland9,530$63,4006.5%Quick-Service Food50
Dungog9,532$77,2004.7%Quick-Service Food52

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Frequently asked questions

What franchise is best for Kempsey Surrounds?

Based on population, income, growth and competition data, Quick-Service Food scores highest for Kempsey Surrounds at 46/100, competition sits below typical metro density. The next best are Coffee & Café and Hair & Barber.

How much does a franchise cost in Kempsey Surrounds?

Fees don't vary by suburb. Across the Quick-Service Food systems that publish their costs, the Q3 2026 Fee Index shows a median all-in cost of $337,000–$675,000 (173 systems), a $45,000 median initial fee (9 systems), a 6.0% median royalty (9 systems) and a 4.3% median marketing levy (9 systems) nationally. See the Fee Index for every category.

Is Kempsey Surrounds good for a coffee franchise?

It's promising: a coffee & café franchise scores 41/100 in Kempsey Surrounds, with about 1 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q3 2026 Fee Index.