Franchise opportunities in Wagga Wagga, NSW
Top 3 recommended franchise categories
2. Quick-Service Food
383. Aged & Disability Support
35Wagga Wagga snapshot
| Metric | Wagga Wagga | State avg | Difference |
|---|---|---|---|
| Population | 56,442 | 213,257 | -74% |
| Median household income | $74,800 | $83,725 | -11% |
| 5-year population growth | 3.4% | 6.5% | -3.1 pts |
Survival & viability analysis
Coffee & Café viability: High
The coffee & café opportunity in Wagga Wagga scores 38 out of 100. With a population of 56,442, there is a solid customer base — enough to sustain about 8 coffee & café outlets. At about 8 existing coffee & café operators, competition sits below typical metro density — an opening for a well-run entrant. Median household income ($74,800) sits below the state average ($83,725), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Aged & Disability Support | 2 | Low | Gap |
| Coffee & Café | 8 | Low | Gap |
| Real Estate | 3 | Low | Gap |
| Home & Trade Services | 4 | Low | Gap |
| Food & Beverage | 6 | Low | Gap |
| Hair & Barber | 7 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
Available franchise opportunities in Wagga Wagga
Gloria Jean's Coffees
Jamaica Blue
Domino's Pizza Australia
Guzman y Gomez
Just Better Care
Right at Home Australia
How Wagga Wagga compares to nearby areas
| Location | Population | Score | Top category |
|---|---|---|---|
| Wagga Wagga | 56,442 | 38 | Coffee & Café |
| Newcastle | 322,278 | 76 | Quick-Service Food |
| Parramatta | 256,729 | 82 | Quick-Service Food |
| Geelong | 268,277 | 70 | Quick-Service Food |
| Gold Coast | 699,226 | 81 | Quick-Service Food |
Frequently asked questions
What franchise is best for Wagga Wagga?
Based on population, income, growth and competition data, Coffee & Café scores highest for Wagga Wagga at 38/100 — competition sits below typical metro density. The next best are Quick-Service Food and Aged & Disability Support.
How much does a franchise cost in Wagga Wagga?
Fees don't vary by suburb — Coffee & Café franchises run $118,000–$450,000 all-in nationally (Q2 2026 Fee Index, n=74). See the Fee Index for the full breakdown.
Is Wagga Wagga good for a coffee franchise?
It's promising: a coffee & café franchise scores 38/100 in Wagga Wagga, with about 8 existing operators in the trade area (Strong suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability — see methodology. Fees: Q2 2026 Fee Index.