Franchise opportunities in Bray Park, QLD
Geography: this report covers the Bray Park area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Bray Park
250 franchise systems are recruiting new territories that cover Bray Park:
Beefy's
Bucking Bull
Advanced Hair Studio
Barber Industries
Boost Juice
Fasta Pasta
Bray Park on the map
Where Bray Park sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
Loading nearby operators in Bray Park…
Top 3 recommended franchise categories
What it costs to start in Bray Park
Franchise fees don’t change by suburb, but the categories that fit Bray Park best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Bray Park fit |
|---|---|---|---|---|
| Quick-Service Food | $350K–$900K | $50,000 | 7.0% | 51 |
| Hair & Barber | $140K–$380K | $40,000 | 6.5% | 45 |
| Food & Beverage | $250K–$750K | $50,000 | 7.0% | 39 |
| Bakery & Dessert | $200K–$550K | $45,000 | 6.5% | 36 |
| Retail | $180K–$600K | $45,000 | 5.5% | 34 |
| Beauty & Health | $150K–$480K | $42,000 | 6.0% | 31 |
Fees: Q2 2026 Fee Index. The fit score blendsBray Park’s demand, competition, demographics and growth, see methodology.
Bray Park snapshot
| Metric | Bray Park | State avg | Difference |
|---|---|---|---|
| Population | 10,419 | 19,958 | -48% |
| Median household income | $90,300 | $91,574 | -1% |
| 5-year population growth | -2.1% | 11.5% | -13.6 pts |
Community & demographics
Who lives in Bray Park, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Bray Park | What it signals for franchising |
|---|---|---|
| Median age | 37 years | Broad working-age and family customer base |
| Average household size | 2.8 people | Family-heavy, favours food, education and household services |
| Median household income | $1,736/wk | Overall spending power of the local market |
| Median family income | $1,913/wk | Discretionary spend of family households |
| Median personal income | $755/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $390/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,668/mo | Homeowner cost base in the area |
| People per bedroom | 0.8 | More space per resident, established housing |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Bray Park (314031391). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Bray Park lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Bray Park | What it signals for franchising |
|---|---|---|
| Renting | 28.4% | Owner-heavy, settled households with steadier local spend |
| Owned with a mortgage | 42.8% | Working homeowners, family services and home categories |
| Owned outright | 27.3% | Fewer outright owners, younger area |
| Separate houses | 96.8% | Suburban, car-based, drive-to trade area |
| Flats & apartments | 0.9% | Low density, destination retail and services |
| Family households | 78.4% | Family-led demand, education, food and household services |
| Lone-person households | 18.7% | Fewer single-person homes |
| Unemployment rate | 6.1% | Around the national average |
Source: ABS Census 2021, Bray Park, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Quick-Service Food viability: High
The quick-service food opportunity in Bray Park scores 51 out of 100. With a population of 10,419, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 1 existing quick-service food operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($90,300) sits below the state average ($91,574), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Quick-Service Food | 1 | Low | Gap |
| Hair & Barber | 1 | Low | Gap |
| Food & Beverage | 1 | Low | Gap |
| Bakery & Dessert | 1 | Medium | Competitive |
| Retail | 1 | High | Saturated |
| Beauty & Health | 1 | High | Saturated |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Bray Park compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Bray Park | 10,419 | $90,300 | -2.1% | Quick-Service Food | 51 |
| Pallara - Willawong | 10,402 | $124,000 | 112.6% | Quick-Service Food | 73 |
| Kelvin Grove - Herston | 10,381 | $91,500 | -3.1% | Quick-Service Food | 51 |
| Coombabah | 10,377 | $56,800 | -2.0% | Quick-Service Food | 43 |
| Wavell Heights | 10,472 | $137,200 | 3.0% | Quick-Service Food | 67 |
| Bardon | 10,477 | $177,200 | 3.0% | Quick-Service Food | 68 |
| Parrearra - Warana | 10,480 | $82,800 | 6.9% | Quick-Service Food | 58 |
Keep exploring Bray Park & Queensland
By category in Bray Park
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Frequently asked questions
What franchise is best for Bray Park?
Based on population, income, growth and competition data, Quick-Service Food scores highest for Bray Park at 51/100, competition sits below typical metro density. The next best are Hair & Barber and Food & Beverage.
How much does a franchise cost in Bray Park?
Fees don't vary by suburb, Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.
Is Bray Park good for a coffee franchise?
It's a tighter market: a coffee & café franchise scores 31/100 in Bray Park, with about 2 existing operators in the trade area (Saturated suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.
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