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Franchise opportunities in Bentleigh - McKinnon, VIC

Bentleigh - McKinnon’s 25,202 residents give it a franchise opportunity score of 84/100. The strongest fit is Quick-Service Food (84/100), followed by Real Estate and Education & Tutoring.

Geography: this report covers the Bentleigh - McKinnon area (ABS SA2). Demographics from the ABS Census 2021.

25,202Population (ABS 2021)
+6.9%5-year growth
$116,500Median household income
258Franchises recruiting nearby
Opportunity score84/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Bentleigh - McKinnon

258 franchise systems are recruiting new territories that cover Bentleigh - McKinnon:

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Bentleigh - McKinnon on the map

Where Bentleigh - McKinnon sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

Loading nearby operators in Bentleigh - McKinnon…

Top 3 recommended franchise categories

1. Quick-Service Food

84
Strong $350,000–$900,000 · 34 recruiting
Why Quick-Service Food in Bentleigh - McKinnon?

2. Real Estate

84
Strong $80,000–$300,000 · 16 recruiting
Why Real Estate in Bentleigh - McKinnon?

3. Education & Tutoring

80
Strong $60,000–$180,000 · 3 recruiting
Why Education & Tutoring in Bentleigh - McKinnon?

What it costs to start in Bentleigh - McKinnon

Franchise fees don’t change by suburb, but the categories that fit Bentleigh - McKinnon best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyBentleigh - McKinnon fit
Quick-Service Food$350K–$900K$50,0007.0%84
Real Estate$80K–$300K$35,0008.0%84
Education & Tutoring$60K–$180K$40,0007.5%80
Bakery & Dessert$200K–$550K$45,0006.5%79
Pet Services$45K–$200K$30,0007.5%79
Fitness & Wellbeing$200K–$900K$40,0006.0%77

Fees: Q2 2026 Fee Index. The fit score blendsBentleigh - McKinnon’s demand, competition, demographics and growth, see methodology.

Bentleigh - McKinnon snapshot

Bentleigh - McKinnon vs Victoria average
MetricBentleigh - McKinnonState avgDifference
Population25,20218,304+38%
Median household income$116,500$94,695+23%
5-year population growth6.9%30.4%-23.5 pts

Community & demographics

Who lives in Bentleigh - McKinnon, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Bentleigh - McKinnon community profile (ABS Census 2021)
MeasureBentleigh - McKinnonWhat it signals for franchising
Median age40 yearsBroad working-age and family customer base
Average household size2.6 peopleSmaller households, favours convenience and single-serve formats
Median household income$2,240/wkOverall spending power of the local market
Median family income$2,863/wkDiscretionary spend of family households
Median personal income$970/wkIndividual earnings, a labour-cost and spend signal
Median rent$491/wkCost of living and a proxy for commercial rents
Median mortgage$2,500/moHomeowner cost base in the area
People per bedroom0.9More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Bentleigh - McKinnon (208021174). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Bentleigh - McKinnon lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Bentleigh - McKinnon housing & workforce (ABS Census 2021)
MeasureBentleigh - McKinnonWhat it signals for franchising
Renting28.9%Owner-heavy, settled households with steadier local spend
Owned with a mortgage34.1%Working homeowners, family services and home categories
Owned outright33.5%Older, established, lower-debt households
Separate houses57.9%Mixed density, more walk-in potential
Flats & apartments19.6%Low density, destination retail and services
Family households72.8%Family-led demand, education, food and household services
Lone-person households24.1%Fewer single-person homes
Unemployment rate4.3%Around the national average

Source: ABS Census 2021, Bentleigh - McKinnon, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in Bentleigh - McKinnon scores 84 out of 100. With a population of 25,202, there is a solid customer base, enough to sustain about 3 quick-service food outlets. At about 3 existing quick-service food operators, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($116,500) runs above the state average ($94,695), supporting discretionary spend.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Real Estate1LowGap
Education & Tutoring1LowGap
Pet Services1LowGap
Childcare & Early Learning1LowGap
Quick-Service Food3LowGap
Bakery & Dessert2LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Bentleigh - McKinnon compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Bentleigh - McKinnon25,202$116,5006.9%Quick-Service Food84
Doncaster25,173$82,90015.0%Quick-Service Food78
Langwarrin25,252$101,4002.3%Quick-Service Food77
Bacchus Marsh25,057$94,00019.4%Quick-Service Food81
Grovedale - Mount Duneed24,827$92,50023.4%Quick-Service Food80
Wollert24,807$102,900161.3%Quick-Service Food84
Torquay24,636$118,60028.8%Quick-Service Food87

Keep exploring Bentleigh - McKinnon & Victoria

Frequently asked questions

What franchise is best for Bentleigh - McKinnon?

Based on population, income, growth and competition data, Quick-Service Food scores highest for Bentleigh - McKinnon at 84/100, competition sits below typical metro density. The next best are Real Estate and Education & Tutoring.

How much does a franchise cost in Bentleigh - McKinnon?

Fees don't vary by suburb, Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.

Is Bentleigh - McKinnon good for a coffee franchise?

It's promising: a coffee & café franchise scores 73/100 in Bentleigh - McKinnon, with about 4 existing operators in the trade area (Moderate suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.