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Franchise opportunities in Bacchus Marsh, VIC

Bacchus Marsh’s 25,057 residents give it a franchise opportunity score of 81/100. The strongest fit is Quick-Service Food (81/100), followed by Real Estate and Education & Tutoring.
25,057Population (ABS 2021)
+19.4%5-year growth
$94,000Median household income
258Franchises recruiting nearby
Opportunity score81/100

Top 3 recommended franchise categories

1. Quick-Service Food

81
Strong $350,000$900,000 · 31 recruiting
Why Quick-Service Food in Bacchus Marsh? →

2. Real Estate

81
Strong $80,000$300,000 · 16 recruiting
Why Real Estate in Bacchus Marsh? →

3. Education & Tutoring

76
Strong $60,000$180,000 · 2 recruiting
Why Education & Tutoring in Bacchus Marsh? →

Bacchus Marsh snapshot

Bacchus Marsh vs Victoria average
MetricBacchus MarshState avgDifference
Population25,05718,304+37%
Median household income$94,000$94,695-1%
5-year population growth19.4%30.4%-11.0 pts

Community & demographics

Who lives in Bacchus Marsh, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Bacchus Marsh community profile (ABS Census 2021)
MeasureBacchus MarshWhat it signals for franchising
Median age37 yearsBroad working-age and family customer base
Average household size2.7 peopleFamily-heavy, favours food, education and household services
Median household income$1,807/wkOverall spending power of the local market
Median family income$2,156/wkDiscretionary spend of family households
Median personal income$823/wkIndividual earnings, a labour-cost and spend signal
Median rent$340/wkCost of living and a proxy for commercial rents
Median mortgage$1,733/moHomeowner cost base in the area

Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Bacchus Marsh (213041353). Incomes are median weekly (household income is also shown annualised in the headline stats).

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in Bacchus Marsh scores 81 out of 100. With a population of 25,057, there is a solid customer base, enough to sustain about 3 quick-service food outlets. At about 3 existing quick-service food operators, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($94,000) sits below the state average ($94,695), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Real Estate1LowGap
Education & Tutoring1LowGap
Pet Services1LowGap
Childcare & Early Learning1LowGap
Quick-Service Food3LowGap
Bakery & Dessert2LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

Available franchise opportunities in Bacchus Marsh

How Bacchus Marsh compares to nearby areas

LocationPopulationScoreTop category
Bacchus Marsh25,05781Quick-Service Food
Newcastle322,27877Bakery & Dessert
Parramatta256,72980Pet Services
Geelong268,27775Pet Services
Gold Coast699,22684Quick-Service Food

Frequently asked questions

What franchise is best for Bacchus Marsh?

Based on population, income, growth and competition data, Quick-Service Food scores highest for Bacchus Marsh at 81/100, competition sits below typical metro density. The next best are Real Estate and Education & Tutoring.

How much does a franchise cost in Bacchus Marsh?

Fees don't vary by suburb, Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.

Is Bacchus Marsh good for a coffee franchise?

It's promising: a coffee & café franchise scores 70/100 in Bacchus Marsh, with about 4 existing operators in the trade area (Moderate suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.