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Franchise opportunities in Coburg - East, VIC

Coburg - East’s 12,675 residents give it a franchise opportunity score of 52/100. The strongest fit is Food & Beverage (52/100), followed by Bakery & Dessert and Quick-Service Food.

Geography: this report covers the Coburg - East area (ABS SA2). Demographics from the ABS Census 2021.

12,675Population (ABS 2021)
+-4.6%5-year growth
$101,100Median household income
258Franchises recruiting nearby
Opportunity score52/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Coburg - East

258 franchise systems are recruiting new territories that cover Coburg - East:

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Coburg - East on the map

Where Coburg - East sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

Loading nearby operators in Coburg - East…

Top 3 recommended franchise categories

1. Food & Beverage

52
Strong $250,000$750,000 · 9 recruiting
Why Food & Beverage in Coburg - East?

2. Bakery & Dessert

49
Strong $200,000$550,000 · 16 recruiting
Why Bakery & Dessert in Coburg - East?

3. Quick-Service Food

47
Moderate $350,000$900,000 · 34 recruiting
Why Quick-Service Food in Coburg - East?

What it costs to start in Coburg - East

Franchise fees don’t change by suburb, but the categories that fit Coburg - East best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyCoburg - East fit
Food & Beverage$250K$750K$50,0007.0%52
Bakery & Dessert$200K$550K$45,0006.5%49
Quick-Service Food$350K$900K$50,0007.0%47
Retail$180K$600K$45,0005.5%47
Beauty & Health$150K$480K$42,0006.0%45
B2B Services$60K$220K$40,0007.5%44

Fees: Q2 2026 Fee Index. The fit score blendsCoburg - East’s demand, competition, demographics and growth, see methodology.

Coburg - East snapshot

Coburg - East vs Victoria average
MetricCoburg - EastState avgDifference
Population12,67518,304-31%
Median household income$101,100$94,695+7%
5-year population growth-4.6%30.4%-35.0 pts

Community & demographics

Who lives in Coburg - East, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Coburg - East community profile (ABS Census 2021)
MeasureCoburg - EastWhat it signals for franchising
Median age37 yearsBroad working-age and family customer base
Average household size2.4 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,944/wkOverall spending power of the local market
Median family income$2,413/wkDiscretionary spend of family households
Median personal income$880/wkIndividual earnings, a labour-cost and spend signal
Median rent$416/wkCost of living and a proxy for commercial rents
Median mortgage$2,100/moHomeowner cost base in the area
People per bedroom0.9More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Coburg - East (206011497). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Coburg - East lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Coburg - East housing & workforce (ABS Census 2021)
MeasureCoburg - EastWhat it signals for franchising
Renting38%Owner-heavy, settled households with steadier local spend
Owned with a mortgage29.6%Working homeowners, family services and home categories
Owned outright29.7%Fewer outright owners, younger area
Separate houses53.5%Mixed density, more walk-in potential
Flats & apartments15.5%Low density, destination retail and services
Family households61.8%Broad household mix
Lone-person households28.5%Many singles, convenience, fitness and single-serve formats
Unemployment rate5.1%Around the national average

Source: ABS Census 2021, Coburg - East, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Food & Beverage viability: High

The food & beverage opportunity in Coburg - East scores 52 out of 100. With a population of 12,675, the catchment is smaller, so demand may support only one well-sited food & beverage outlet. At about 1 existing food & beverage operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($101,100) runs above the state average ($94,695), supporting discretionary spend.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Food & Beverage1LowGap
Bakery & Dessert1LowGap
Retail1LowGap
Beauty & Health1LowGap
B2B Services1LowGap
Lawn & Garden1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Coburg - East compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Coburg - East12,675$101,100-4.6%Food & Beverage52
Colac12,698$65,0002.0%Food & Beverage47
Bayswater12,708$83,7001.0%Food & Beverage51
Maribyrnong12,712$105,000-1.8%Food & Beverage55
South Morang - North12,714$116,6000.3%Food & Beverage59
Springvale South12,728$78,300-3.8%Food & Beverage46
Baranduda - Leneva12,790$111,40037.5%Food & Beverage69

Keep exploring Coburg - East & Victoria

Frequently asked questions

What franchise is best for Coburg - East?

Based on population, income, growth and competition data, Food & Beverage scores highest for Coburg - East at 52/100, competition sits below typical metro density. The next best are Bakery & Dessert and Quick-Service Food.

How much does a franchise cost in Coburg - East?

Fees don't vary by suburb, Food & Beverage franchises run $250,000–$750,000 all-in nationally (Q2 2026 Fee Index, n=210). See the Fee Index for the full breakdown.

Is Coburg - East good for a coffee franchise?

It's promising: a coffee & café franchise scores 44/100 in Coburg - East, with about 2 existing operators in the trade area (Moderate suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.