Franchise opportunities in Cranbourne East - South, VIC
Geography: this report covers the Cranbourne East - South area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Cranbourne East - South
258 franchise systems are recruiting new territories that cover Cranbourne East - South:
Cranbourne East - South on the map
Where Cranbourne East - South sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
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Top 3 franchise categories by opportunity score
3. Quick-Service Food
60What it costs to start in Cranbourne East - South
Franchise fees don’t change by suburb, but the categories that fit Cranbourne East - South best sit in these all-in investment ranges (Q3 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Cranbourne East - South fit |
|---|---|---|---|---|
| Food & Beverage | $650,000–$1,475,000 | Not enough data | Not enough data | 66 |
| Bakery & Dessert | $350,000–$625,000 | $50,000 | Not enough data | 62 |
| Quick-Service Food | $337,000–$675,000 | $45,000 | 6.0% | 60 |
| Retail | $200,000–$511,000 | Not enough data | Not enough data | 60 |
| Beauty & Health | $150,000–$494,000 | Not enough data | Not enough data | 58 |
| Lawn & Garden | $18,000–$49,000 | Not enough data | Not enough data | 57 |
Fees: Q3 2026 Fee Index (“Not enough data” means fewer than five systems publish that figure). The fit score blends Cranbourne East - South’s demand, competition, demographics and growth, see methodology.
Cranbourne East - South snapshot
| Metric | Cranbourne East - South | Typical VIC area | Difference |
|---|---|---|---|
| Population | 12,450 | 14,123 | -12% |
| Median household income | $101,800 | $96,800 | +5% |
| 5-year population growth | 184.8% | 1.2% | +183.6 pts |
Community & demographics
Who lives in Cranbourne East - South, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Cranbourne East - South | What it signals for franchising |
|---|---|---|
| Median age | 30 years | Younger market, skews to fitness, quick-service food and services |
| Average household size | 3.1 people | Family-heavy, favours food, education and household services |
| Median household income | $1,958/wk | Overall spending power of the local market |
| Median family income | $2,036/wk | Discretionary spend of family households |
| Median personal income | $855/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $401/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $2,000/mo | Homeowner cost base in the area |
| People per bedroom | 0.9 | More space per resident, established housing |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Cranbourne East - South (212031558). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Cranbourne East - South lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Cranbourne East - South | What it signals for franchising |
|---|---|---|
| Renting | 25.8% | Owner-heavy, settled households with steadier local spend |
| Owned with a mortgage | 56.8% | Working homeowners, family services and home categories |
| Owned outright | 12.5% | Fewer outright owners, younger area |
| Separate houses | 91.5% | Suburban, car-based, drive-to trade area |
| Flats & apartments | 0.4% | Low density, destination retail and services |
| Family households | 82.2% | Family-led demand, education, food and household services |
| Lone-person households | 15.8% | Fewer single-person homes |
| Unemployment rate | 4.8% | Around the national average |
Source: ABS Census 2021, Cranbourne East - South, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Food & Beverage viability: High
The food & beverage opportunity in Cranbourne East - South scores 66 out of 100. With a population of 12,450, the catchment is smaller, so demand may support only one well-sited food & beverage outlet. At about 1 existing food & beverage operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($101,800) runs above the typical comparable area in the state ($96,800), supporting discretionary spend. Population is growing at 184.8% over five years, ahead of the typical comparable area in the state (1.2%), so new demand is still arriving.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Food & Beverage | 1 | Low | Gap |
| Bakery & Dessert | 1 | Low | Gap |
| Retail | 1 | Low | Gap |
| Beauty & Health | 1 | Low | Gap |
| Lawn & Garden | 1 | Low | Gap |
| Massage & Wellness | 1 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Cranbourne East - South compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Cranbourne East - South | 12,450 | $101,800 | 184.8% | Food & Beverage | 66 |
| Craigieburn - North | 12,446 | $101,800 | 2.7% | Food & Beverage | 58 |
| Avondale Heights | 12,473 | $82,500 | 2.2% | Food & Beverage | 52 |
| Numurkah | 12,502 | $64,600 | 0.6% | Food & Beverage | 45 |
| South Morang - South | 12,513 | $98,700 | -0.4% | Food & Beverage | 53 |
| Nunawading | 12,518 | $100,800 | 1.3% | Food & Beverage | 56 |
| Burwood (Vic.) | 12,522 | $81,300 | -2.9% | Food & Beverage | 47 |
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Frequently asked questions
What franchise is best for Cranbourne East - South?
Based on population, income, growth and competition data, Food & Beverage scores highest for Cranbourne East - South at 66/100, competition sits below typical metro density. The next best are Bakery & Dessert and Quick-Service Food.
How much does a franchise cost in Cranbourne East - South?
Fees don't vary by suburb. Across the Food & Beverage systems that publish their costs, the Q3 2026 Fee Index shows a median all-in cost of $650,000–$1,475,000 (17 systems) nationally. See the Fee Index for every category.
Is Cranbourne East - South good for a coffee franchise?
It's promising: a coffee & café franchise scores 56/100 in Cranbourne East - South, with about 2 existing operators in the trade area (Moderate suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q3 2026 Fee Index.
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