Franchise opportunities in Upwey - Tecoma, VIC
Top 3 recommended franchise categories
1. Quick-Service Food
56Upwey - Tecoma snapshot
| Metric | Upwey - Tecoma | State avg | Difference |
|---|---|---|---|
| Population | 9,848 | 18,304 | -46% |
| Median household income | $111,700 | $94,695 | +18% |
| 5-year population growth | -1.9% | 30.4% | -32.3 pts |
Community & demographics
Who lives in Upwey - Tecoma, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Upwey - Tecoma | What it signals for franchising |
|---|---|---|
| Median age | 41 years | Broad working-age and family customer base |
| Average household size | 2.7 people | Family-heavy, favours food, education and household services |
| Median household income | $2,148/wk | Overall spending power of the local market |
| Median family income | $2,477/wk | Discretionary spend of family households |
| Median personal income | $902/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $375/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,950/mo | Homeowner cost base in the area |
Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Upwey - Tecoma (211051284). Incomes are median weekly (household income is also shown annualised in the headline stats).
Survival & viability analysis
Quick-Service Food viability: High
The quick-service food opportunity in Upwey - Tecoma scores 56 out of 100. With a population of 9,848, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 1 existing quick-service food operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($111,700) runs above the state average ($94,695), supporting discretionary spend.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Quick-Service Food | 1 | Low | Gap |
| Coffee & Café | 1 | Low | Gap |
| Hair & Barber | 1 | Low | Gap |
| Food & Beverage | 1 | Low | Gap |
| Bakery & Dessert | 1 | Medium | Competitive |
| Retail | 1 | High | Saturated |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
Available franchise opportunities in Upwey - Tecoma
Bucking Bull
Burger Urge
Cafe2U
Coolabah Tree Cafe
Advanced Hair Studio
Barber Industries
How Upwey - Tecoma compares to nearby areas
| Location | Population | Score | Top category |
|---|---|---|---|
| Upwey - Tecoma | 9,848 | 56 | Quick-Service Food |
| Newcastle | 322,278 | 77 | Bakery & Dessert |
| Parramatta | 256,729 | 80 | Pet Services |
| Geelong | 268,277 | 75 | Pet Services |
| Gold Coast | 699,226 | 84 | Quick-Service Food |
Frequently asked questions
What franchise is best for Upwey - Tecoma?
Based on population, income, growth and competition data, Quick-Service Food scores highest for Upwey - Tecoma at 56/100, competition sits below typical metro density. The next best are Coffee & Café and Hair & Barber.
How much does a franchise cost in Upwey - Tecoma?
Fees don't vary by suburb, Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.
Is Upwey - Tecoma good for a coffee franchise?
It's promising: a coffee & café franchise scores 51/100 in Upwey - Tecoma, with about 1 existing operators in the trade area (Strong suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.