Franchise opportunities in Eaton - Pelican Point, WA
Top 3 recommended franchise categories
1. Food & Beverage
592. Bakery & Dessert
553. Quick-Service Food
52Eaton - Pelican Point snapshot
| Metric | Eaton - Pelican Point | State avg | Difference |
|---|---|---|---|
| Population | 12,789 | 16,989 | -25% |
| Median household income | $90,400 | $98,804 | -9% |
| 5-year population growth | 7.1% | 9.0% | -1.9 pts |
Community & demographics
Who lives in Eaton - Pelican Point, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Eaton - Pelican Point | What it signals for franchising |
|---|---|---|
| Median age | 39 years | Broad working-age and family customer base |
| Average household size | 2.6 people | Smaller households, favours convenience and single-serve formats |
| Median household income | $1,738/wk | Overall spending power of the local market |
| Median family income | $2,063/wk | Discretionary spend of family households |
| Median personal income | $774/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $350/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,651/mo | Homeowner cost base in the area |
| People per bedroom | 0.7 | More space per resident, established housing |
Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Eaton - Pelican Point (501021012). Incomes are median weekly (household income is also shown annualised in the headline stats).
Survival & viability analysis
Food & Beverage viability: High
The food & beverage opportunity in Eaton - Pelican Point scores 59 out of 100. With a population of 12,789, the catchment is smaller, so demand may support only one well-sited food & beverage outlet. At about 1 existing food & beverage operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($90,400) sits below the state average ($98,804), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Food & Beverage | 1 | Low | Gap |
| Bakery & Dessert | 1 | Low | Gap |
| Retail | 1 | Low | Gap |
| B2B Services | 1 | Low | Gap |
| Beauty & Health | 1 | Low | Gap |
| Lawn & Garden | 1 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
Available franchise opportunities in Eaton - Pelican Point
Acai Brothers
Boost Juice
Cold Rock Ice Creamery
Donut Bros
Bucking Bull
Chicken Treat
How Eaton - Pelican Point compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Eaton - Pelican Point | 12,789 | $90,400 | 7.1% | Food & Beverage | 59 |
| Murdoch - Kardinya | 12,894 | $94,800 | 0.4% | Food & Beverage | 54 |
| The Vines | 12,895 | $115,300 | 26.4% | Food & Beverage | 69 |
| Perth (West) - Northbridge | 12,628 | $102,200 | 19.7% | Food & Beverage | 64 |
| High Wycombe | 12,619 | $91,400 | 0.0% | Food & Beverage | 52 |
| Waikiki | 12,969 | $83,800 | 1.4% | Food & Beverage | 52 |
| Lockridge - Kiara | 12,983 | $94,200 | 18.1% | Food & Beverage | 63 |
Keep exploring Eaton - Pelican Point & Western Australia
By category in Eaton - Pelican Point
Nearby Western Australia areas
Frequently asked questions
What franchise is best for Eaton - Pelican Point?
Based on population, income, growth and competition data, Food & Beverage scores highest for Eaton - Pelican Point at 59/100, competition sits below typical metro density. The next best are Bakery & Dessert and Quick-Service Food.
How much does a franchise cost in Eaton - Pelican Point?
Fees don't vary by suburb, Food & Beverage franchises run $250,000–$750,000 all-in nationally (Q2 2026 Fee Index, n=210). See the Fee Index for the full breakdown.
Is Eaton - Pelican Point good for a coffee franchise?
It's promising: a coffee & café franchise scores 50/100 in Eaton - Pelican Point, with about 2 existing operators in the trade area (Moderate suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.