Franchise opportunities in McKail - Willyung, WA
Top 3 recommended franchise categories
1. Food & Beverage
523. Bakery & Dessert
46McKail - Willyung snapshot
| Metric | McKail - Willyung | State avg | Difference |
|---|---|---|---|
| Population | 11,784 | 16,989 | -31% |
| Median household income | $72,100 | $98,804 | -27% |
| 5-year population growth | 11.6% | 9.0% | +2.6 pts |
Community & demographics
Who lives in McKail - Willyung, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | McKail - Willyung | What it signals for franchising |
|---|---|---|
| Median age | 39 years | Broad working-age and family customer base |
| Average household size | 2.6 people | Smaller households, favours convenience and single-serve formats |
| Median household income | $1,387/wk | Overall spending power of the local market |
| Median family income | $1,725/wk | Discretionary spend of family households |
| Median personal income | $697/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $295/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,560/mo | Homeowner cost base in the area |
| People per bedroom | 0.8 | More space per resident, established housing |
Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 McKail - Willyung (509011233). Incomes are median weekly (household income is also shown annualised in the headline stats).
Survival & viability analysis
Food & Beverage viability: High
The food & beverage opportunity in McKail - Willyung scores 52 out of 100. With a population of 11,784, the catchment is smaller, so demand may support only one well-sited food & beverage outlet. At about 1 existing food & beverage operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($72,100) sits below the state average ($98,804), which can favour value-led formats. Population is growing at 11.6% over five years, ahead of the state pace of 9.0%, new demand is still arriving.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Food & Beverage | 1 | Low | Gap |
| Hair & Barber | 1 | Low | Gap |
| Bakery & Dessert | 1 | Low | Gap |
| Retail | 1 | Low | Gap |
| Beauty & Health | 1 | Low | Gap |
| Mortgage & Finance | 1 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
Available franchise opportunities in McKail - Willyung
Acai Brothers
Boost Juice
Advanced Hair Studio
Hairhouse
Cold Rock Ice Creamery
Donut Bros
How McKail - Willyung compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| McKail - Willyung | 11,784 | $72,100 | 11.6% | Food & Beverage | 52 |
| Northam | 11,804 | $68,400 | 5.0% | Food & Beverage | 48 |
| South Hedland | 11,804 | $134,500 | 19.6% | Food & Beverage | 69 |
| Seville Grove | 11,837 | $90,400 | 11.4% | Food & Beverage | 58 |
| Hamilton Hill | 11,731 | $72,600 | 8.4% | Food & Beverage | 51 |
| Mullaloo - Kallaroo | 11,844 | $119,200 | 1.5% | Food & Beverage | 59 |
| Parmelia - Orelia | 11,715 | $67,200 | 4.4% | Food & Beverage | 47 |
Keep exploring McKail - Willyung & Western Australia
By category in McKail - Willyung
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Frequently asked questions
What franchise is best for McKail - Willyung?
Based on population, income, growth and competition data, Food & Beverage scores highest for McKail - Willyung at 52/100, competition sits below typical metro density. The next best are Hair & Barber and Bakery & Dessert.
How much does a franchise cost in McKail - Willyung?
Fees don't vary by suburb, Food & Beverage franchises run $250,000–$750,000 all-in nationally (Q2 2026 Fee Index, n=210). See the Fee Index for the full breakdown.
Is McKail - Willyung good for a coffee franchise?
It's promising: a coffee & café franchise scores 42/100 in McKail - Willyung, with about 2 existing operators in the trade area (Moderate suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.