Franchise opportunities in Midland - Guildford, WA
Geography: this report covers the Midland - Guildford area (ABS SA2). Demographics from the ABS Census 2021.
How this opportunity score works
The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:
- Demand (category fit for the population) — 30%
- Competition gap (trade-area model, more room scores higher) — 25%
- Demographic fit (income vs the category) — 20%
- 5-year population growth (percentile) — 15%
- Franchise availability (systems recruiting here) — 10%
Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.
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For sale & open territories in Midland - Guildford
161 franchise systems are recruiting new territories that cover Midland - Guildford:
Advanced Hair Studio
Hairhouse
Acai Brothers
Boost Juice
Cold Rock Ice Creamery
Donut Bros
Midland - Guildford on the map
Where Midland - Guildford sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.
Loading nearby operators in Midland - Guildford…
Top 3 recommended franchise categories
2. Food & Beverage
453. Bakery & Dessert
39What it costs to start in Midland - Guildford
Franchise fees don’t change by suburb, but the categories that fit Midland - Guildford best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).
| Category | Total investment | Initial fee | Royalty | Midland - Guildford fit |
|---|---|---|---|---|
| Hair & Barber | $140K–$380K | $40,000 | 6.5% | 46 |
| Food & Beverage | $250K–$750K | $50,000 | 7.0% | 45 |
| Bakery & Dessert | $200K–$550K | $45,000 | 6.5% | 39 |
| Quick-Service Food | $350K–$900K | $50,000 | 7.0% | 38 |
| Retail | $180K–$600K | $45,000 | 5.5% | 37 |
| Mortgage & Finance | $45K–$140K | $30,000 | 8.0% | 36 |
Fees: Q2 2026 Fee Index. The fit score blendsMidland - Guildford’s demand, competition, demographics and growth, see methodology.
Midland - Guildford snapshot
| Metric | Midland - Guildford | State avg | Difference |
|---|---|---|---|
| Population | 11,508 | 16,989 | -32% |
| Median household income | $67,600 | $98,804 | -32% |
| 5-year population growth | 4.4% | 9.0% | -4.6 pts |
Community & demographics
Who lives in Midland - Guildford, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Midland - Guildford | What it signals for franchising |
|---|---|---|
| Median age | 40 years | Broad working-age and family customer base |
| Average household size | 2 people | Smaller households, favours convenience and single-serve formats |
| Median household income | $1,300/wk | Overall spending power of the local market |
| Median family income | $1,800/wk | Discretionary spend of family households |
| Median personal income | $749/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $300/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,600/mo | Homeowner cost base in the area |
| People per bedroom | 0.7 | More space per resident, established housing |
Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Midland - Guildford (504031066). Incomes are median weekly (household income is also shown annualised in the headline stats).
Housing, tenure & households
How Midland - Guildford lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.
| Measure | Midland - Guildford | What it signals for franchising |
|---|---|---|
| Renting | 48.3% | High rental share, a mobile, convenience-led customer base |
| Owned with a mortgage | 26.9% | Working homeowners, family services and home categories |
| Owned outright | 21.7% | Fewer outright owners, younger area |
| Separate houses | 50.7% | Mixed density, more walk-in potential |
| Flats & apartments | 11.5% | Low density, destination retail and services |
| Family households | 53.3% | Broad household mix |
| Lone-person households | 41.5% | Many singles, convenience, fitness and single-serve formats |
| Unemployment rate | 6.5% | Around the national average |
Source: ABS Census 2021, Midland - Guildford, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).
Survival & viability analysis
Hair & Barber viability: High
The hair & barber opportunity in Midland - Guildford scores 46 out of 100. With a population of 11,508, the catchment is smaller, so demand may support only one well-sited hair & barber outlet. At about 1 existing hair & barber operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($67,600) sits below the state average ($98,804), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Hair & Barber | 1 | Low | Gap |
| Food & Beverage | 1 | Low | Gap |
| Bakery & Dessert | 1 | Low | Gap |
| Retail | 1 | Low | Gap |
| Mortgage & Finance | 1 | Low | Gap |
| B2B Services | 1 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
How Midland - Guildford compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Midland - Guildford | 11,508 | $67,600 | 4.4% | Hair & Barber | 46 |
| Hillarys | 11,536 | $128,200 | 1.6% | Hair & Barber | 59 |
| Brabham - Henley Brook | 11,597 | $111,900 | 93.6% | Food & Beverage | 65 |
| Spearwood | 11,631 | $76,600 | 10.9% | Food & Beverage | 53 |
| Yanchep | 11,383 | $88,200 | 25.2% | Hair & Barber | 57 |
| Rivervale | 11,318 | $89,600 | 4.3% | Food & Beverage | 51 |
| Mandurah - South | 11,701 | $53,800 | 12.5% | Food & Beverage | 48 |
Keep exploring Midland - Guildford & Western Australia
By category in Midland - Guildford
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Frequently asked questions
What franchise is best for Midland - Guildford?
Based on population, income, growth and competition data, Hair & Barber scores highest for Midland - Guildford at 46/100, competition sits below typical metro density. The next best are Food & Beverage and Bakery & Dessert.
How much does a franchise cost in Midland - Guildford?
Fees don't vary by suburb, Hair & Barber franchises run $140,000–$380,000 all-in nationally (Q2 2026 Fee Index, n=65). See the Fee Index for the full breakdown.
Is Midland - Guildford good for a coffee franchise?
It's promising: a coffee & café franchise scores 35/100 in Midland - Guildford, with about 2 existing operators in the trade area (Moderate suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.
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