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Guide

The franchise agreement explained

The agreement is the contract you live with for years. Here is what is in it, which clauses matter most, and how the law protects you around it.

EH

Eliza Harding

Senior Content Analyst · B.Bus (Accounting), 9 years in franchise research

Legally reviewed by James Whitmore. Last updated 4 September 2026 · 9 min read.

What is a franchise agreement?

A franchise agreement is the binding contract between franchisor and franchisee. It sets out the term, the territory, the fees you pay, the standards you must follow, and the rules for renewal, transfer and termination. In Australia it works alongside the Franchising Code of Conduct 2025, which sits above the contract, the franchisor must give you the agreement in final form, with the disclosure document and an information statement, at least 14 days before you sign.

The Code gives you baseline rights the agreement cannot remove; the agreement fills in the commercial detail. Read both together.

The clauses that matter most

  • Term and renewal, how long the agreement runs and on what terms you can continue.
  • Territory, whether it is exclusive, and what the franchisor can and cannot do inside it.
  • Fees, the full schedule: royalty, marketing levy, and any renewal, transfer or training fees.
  • Restraint of trade, what you can and cannot do during and after the agreement.
  • Termination, the grounds on which either side can end it, and what happens to the business if they do.

How the Franchising Code protects you

The Code is mandatory and enforced by the ACCC. It requires a 14-day disclosure period before signing, a 14-day cooling-off period after signing (during which the franchisor must refund what you paid, less reasonable expenses), and imposes a duty of good faith on both parties. These rights exist regardless of what the agreement says.

Never sign at the first meeting. Use the full 14-day disclosure period, and have a franchise lawyer review the agreement, the cost of that review is trivial against the size of the commitment.

Before you sign

  1. Read the agreement alongside the disclosure document, not in isolation.
  2. Have a franchise lawyer review both and explain the exit and renewal terms.
  3. Confirm the fee schedule matches what you were quoted verbally.
  4. Remember the 14-day cooling-off period, exiting within it is your statutory right.

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Frequently asked questions

Can you negotiate a franchise agreement?

Franchisors keep agreements largely standard to treat the network consistently, so major terms are rarely negotiable, but it is always worth asking, and always worth having a franchise lawyer review the document. Some commercial details can be clarified even where the core terms are fixed.

What happens when a franchise agreement ends?

It depends on the renewal terms in the agreement. Some allow renewal on notice, others end and require a fresh agreement, and some impose restraint-of-trade clauses on what you can do afterwards. Check the term, renewal and restraint clauses before you sign, not at the end.

Do I get time to review a franchise agreement before signing?

Yes. The Franchising Code 2025 requires the franchisor to give you the agreement, disclosure document and information statement at least 14 days before you sign, and a 14-day cooling-off period after. Use both.

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