Franchise opportunities in Mascot, NSW
Top 3 recommended franchise categories
Mascot snapshot
| Metric | Mascot | State avg | Difference |
|---|---|---|---|
| Population | 21,843 | 20,009 | +9% |
| Median household income | $117,200 | $100,267 | +17% |
| 5-year population growth | 41.5% | 13.0% | +28.5 pts |
Community & demographics
Who lives in Mascot, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Mascot | What it signals for franchising |
|---|---|---|
| Median age | 30 years | Younger market, skews to fitness, quick-service food and services |
| Average household size | 2.5 people | Smaller households, favours convenience and single-serve formats |
| Median household income | $2,253/wk | Overall spending power of the local market |
| Median family income | $2,394/wk | Discretionary spend of family households |
| Median personal income | $994/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $600/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $2,600/mo | Homeowner cost base in the area |
Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Mascot (117011635). Incomes are median weekly (household income is also shown annualised in the headline stats).
Survival & viability analysis
Automotive viability: High
The automotive opportunity in Mascot scores 83 out of 100. With a population of 21,843, there is a solid customer base, enough to sustain about 1 automotive outlet. At about 1 existing automotive operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($117,200) runs above the state average ($100,267), supporting discretionary spend. Population is growing at 41.5% over five years, ahead of the state pace of 13.0%, new demand is still arriving.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Automotive | 1 | Low | Gap |
| Health & Medical | 1 | Low | Gap |
| Real Estate | 1 | Low | Gap |
| Food & Beverage | 2 | Low | Gap |
| Education & Tutoring | 1 | Low | Gap |
| Coffee & Café | 3 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
Available franchise opportunities in Mascot
ABS Auto
Battery World
Amcal Pharmacy
Australian Skin Clinics
Belle Property
Century 21 Australia
How Mascot compares to nearby areas
| Location | Population | Score | Top category |
|---|---|---|---|
| Mascot | 21,843 | 83 | Automotive |
| Newcastle | 322,278 | 77 | Bakery & Dessert |
| Parramatta | 256,729 | 79 | Pet Services |
| Geelong | 268,277 | 75 | Pet Services |
| Gold Coast | 699,226 | 84 | Quick-Service Food |
Frequently asked questions
What franchise is best for Mascot?
Based on population, income, growth and competition data, Automotive scores highest for Mascot at 83/100, competition sits below typical metro density. The next best are Health & Medical and Real Estate.
How much does a franchise cost in Mascot?
Fees don't vary by suburb, Automotive franchises run $120,000–$500,000 all-in nationally (Q2 2026 Fee Index, n=62). See the Fee Index for the full breakdown.
Is Mascot good for a coffee franchise?
It's promising: a coffee & café franchise scores 79/100 in Mascot, with about 3 existing operators in the trade area (Strong suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.