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Franchise opportunities in Surry Hills, NSW

Surry Hills’s 16,060 residents give it a franchise opportunity score of 65/100. The strongest fit is Retail (65/100), followed by Bakery & Dessert and Quick-Service Food.

Geography: this report covers the Surry Hills area (ABS SA2). Demographics from the ABS Census 2021.

16,060Population (ABS 2021)
+-9.5%5-year growth
$120,000Median household income
263Franchises recruiting nearby
Opportunity score65/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Surry Hills

263 franchise systems are recruiting new territories that cover Surry Hills:

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Surry Hills on the map

Where Surry Hills sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

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Top 3 recommended franchise categories

1. Retail

65
Strong $180,000$600,000 · 17 recruiting
Why Retail in Surry Hills?

2. Bakery & Dessert

64
Strong $200,000$550,000 · 16 recruiting
Why Bakery & Dessert in Surry Hills?

3. Quick-Service Food

64
Strong $350,000$900,000 · 35 recruiting
Why Quick-Service Food in Surry Hills?

What it costs to start in Surry Hills

Franchise fees don’t change by suburb, but the categories that fit Surry Hills best sit in these all-in investment ranges (Q2 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltySurry Hills fit
Retail$180K$600K$45,0005.5%65
Bakery & Dessert$200K$550K$45,0006.5%64
Quick-Service Food$350K$900K$50,0007.0%64
Beauty & Health$150K$480K$42,0006.0%63
Coffee & Café$118K$450K$45,0006.5%62
Lawn & Garden$40K$130K$28,0008.0%62

Fees: Q2 2026 Fee Index. The fit score blendsSurry Hills’s demand, competition, demographics and growth, see methodology.

Surry Hills snapshot

Surry Hills vs New South Wales average
MetricSurry HillsState avgDifference
Population16,06020,009-20%
Median household income$120,000$100,267+20%
5-year population growth-9.5%13.0%-22.5 pts

Community & demographics

Who lives in Surry Hills, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Surry Hills community profile (ABS Census 2021)
MeasureSurry HillsWhat it signals for franchising
Median age35 yearsYounger market, skews to fitness, quick-service food and services
Average household size1.8 peopleSmaller households, favours convenience and single-serve formats
Median household income$2,308/wkOverall spending power of the local market
Median family income$3,551/wkDiscretionary spend of family households
Median personal income$1,442/wkIndividual earnings, a labour-cost and spend signal
Median rent$550/wkCost of living and a proxy for commercial rents
Median mortgage$2,839/moHomeowner cost base in the area
People per bedroom1.1Denser housing, larger or shared households

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Surry Hills (117031336). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Surry Hills lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Surry Hills housing & workforce (ABS Census 2021)
MeasureSurry HillsWhat it signals for franchising
Renting65.4%High rental share, a mobile, convenience-led customer base
Owned with a mortgage18.4%Working homeowners, family services and home categories
Owned outright13.8%Fewer outright owners, younger area
Separate houses1.1%Mixed density, more walk-in potential
Flats & apartments68.5%Higher density, strong for cafés, gyms and quick-service food
Family households40.9%Broad household mix
Lone-person households46.8%Many singles, convenience, fitness and single-serve formats
Unemployment rate4.7%Around the national average

Source: ABS Census 2021, Surry Hills, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Retail viability: High

The retail opportunity in Surry Hills scores 65 out of 100. With a population of 16,060, the catchment is smaller, so demand may support only one well-sited retail outlet. At about 1 existing retail operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($120,000) runs above the state average ($100,267), supporting discretionary spend.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Retail1LowGap
Bakery & Dessert1LowGap
Beauty & Health1LowGap
Lawn & Garden1LowGap
Massage & Wellness1LowGap
Mortgage & Finance1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Surry Hills compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Surry Hills16,060$120,000-9.5%Retail65
Burwood (NSW)16,071$86,40012.5%Bakery & Dessert68
Chittaway Bay - Tumbi Umbi16,080$93,8002.1%Bakery & Dessert64
Wollongong - East16,039$82,1009.7%Bakery & Dessert66
North Nowra - Bomaderry16,097$70,900-0.5%Bakery & Dessert55
Corrimal - Tarrawanna - Bellambi16,022$74,4000.4%Bakery & Dessert57
Panania (South) - Picnic Point16,017$112,6002.0%Bakery & Dessert69

Keep exploring Surry Hills & New South Wales

Frequently asked questions

What franchise is best for Surry Hills?

Based on population, income, growth and competition data, Retail scores highest for Surry Hills at 65/100, competition sits below typical metro density. The next best are Bakery & Dessert and Quick-Service Food.

How much does a franchise cost in Surry Hills?

Fees don't vary by suburb, Retail franchises run $180,000–$600,000 all-in nationally (Q2 2026 Fee Index, n=132). See the Fee Index for the full breakdown.

Is Surry Hills good for a coffee franchise?

It's promising: a coffee & café franchise scores 62/100 in Surry Hills, with about 2 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.