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Franchise opportunities in Shepparton, VIC

Shepparton’s 68,000 residents give it a franchise opportunity score of 39/100. The strongest fit is Quick-Service Food (39/100), followed by Bakery & Dessert and Automotive.
68,000Population (ABS 2021)
+3.2%5-year growth
$63,000Median household income
58Franchises recruiting nearby
Opportunity score39/100

Top 3 recommended franchise categories

1. Quick-Service Food

39
Strong $350,000$900,000 · 8 recruiting
Why Quick-Service Food in Shepparton? →

2. Bakery & Dessert

34
Strong $200,000$550,000 · 4 recruiting
Why Bakery & Dessert in Shepparton? →

3. Automotive

33
Strong $120,000$500,000 · 3 recruiting
Why Automotive in Shepparton? →

Shepparton snapshot

Shepparton vs Victoria average
MetricSheppartonState avgDifference
Population68,000192,814-65%
Median household income$63,000$77,950-19%
5-year population growth3.2%7.8%-4.6 pts

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in Shepparton scores 39 out of 100. With a population of 68,000, there is a solid customer base — enough to sustain about 9 quick-service food outlets. At about 9 existing quick-service food operators, competition sits below typical metro density — an opening for a well-run entrant. Median household income ($63,000) sits below the state average ($77,950), which can favour value-led formats.

Nearby competition by category

Trade-area model — estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Childcare & Early Learning3LowGap
Quick-Service Food9LowGap
Automotive4LowGap
Coffee & Café10LowGap
Bakery & Dessert6LowGap
Home & Trade Services5LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

Available franchise opportunities in Shepparton

How Shepparton compares to nearby areas

LocationPopulationScoreTop category
Shepparton68,00039Quick-Service Food
Newcastle322,27875Quick-Service Food
Parramatta256,72980Quick-Service Food
Geelong268,27770Quick-Service Food
Gold Coast699,22680Quick-Service Food

Frequently asked questions

What franchise is best for Shepparton?

Based on population, income, growth and competition data, Quick-Service Food scores highest for Shepparton at 39/100 — competition sits below typical metro density. The next best are Bakery & Dessert and Automotive.

How much does a franchise cost in Shepparton?

Fees don't vary by suburb — Quick-Service Food franchises run $350,000–$900,000 all-in nationally (Q2 2026 Fee Index, n=96). See the Fee Index for the full breakdown.

Is Shepparton good for a coffee franchise?

It's promising: a coffee & café franchise scores 33/100 in Shepparton, with about 10 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability — see methodology. Fees: Q2 2026 Fee Index.