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Coffee & Café · head-to-head

Muffin Break vs Jamaica Blue

A Muffin Break franchise costs $250,000–$350,000 all-in, versus $345,750–$525,970 for Jamaica Blue. Muffin Break has the lower entry cost. Muffin Break is the larger network (159 vs 150 Australian outlets). On ongoing fees, Muffin Break charges 7.0% royalty and Jamaica Blue charges 6.0% royalty.

Figures as at July 2026 (Muffin Break) and July 2026 (Jamaica Blue). Confirm both against the disclosure document.

Side by side

Muffin BreakJamaica Blue
Total investment (all-in)$250,000–$350,000$345,750–$525,970
Initial franchise fee$35,000$35,000
Fit-out & equipment$180,000–$300,000$220,000–$420,000
Working capital$40,000$50,000
Royalty7.0%6.0%
Marketing levy3.0%3.0%
Term7 years7 years
Australian outlets159150
CategoryCoffee & CaféCoffee & Café

Establishment ranges include working capital. Every figure is dated to its source, see each brand’s profile for the full breakdown and provenance.

Which is cheaper to get into?

Muffin Break is the cheaper way in, its establishment range starts at $250,000 against $345,750 for the other. Remember the all-in figure includes working capital; the gap can narrow or widen once you cost fit-out for a specific site. On ongoing cost, Jamaica Blue takes the smaller royalty (6.0% vs 7.0%), which compounds over the life of the agreement.

Both in context

Muffin Break and Jamaica Blue are both coffee & café systems. The category median all-in investment is $118,000$450,000 with a 6.5% median royalty (Fee Index, n=74). See where each sits against the field in the Coffee & Café Fee Index.

Common questions

Is Muffin Break or Jamaica Blue cheaper to buy?

Muffin Break has the lower entry cost. Muffin Break costs $250,000–$350,000 all-in versus $345,750–$525,970 for Jamaica Blue. These are establishment ranges including working capital, always verify against the disclosure document.

Which has more locations, Muffin Break or Jamaica Blue?

Muffin Break is the larger network, with 159 Australian outlets versus 150 for Jamaica Blue.

What royalty do Muffin Break and Jamaica Blue charge?

Muffin Break charges 7.0% royalty and a 3.0% marketing levy. Jamaica Blue charges 6.0% royalty and a 3.0% marketing levy. Both are ongoing percentages of gross sales, confirm the current rates with each franchisor.

Should I choose Muffin Break or Jamaica Blue?

It depends on your budget, which territories each has available near you, and the format you want to run. This comparison uses each franchisor's published figures; before deciding, request both disclosure documents, check territory availability, and have an accountant review the numbers.

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