Franchise opportunities in Jamisontown - South Penrith, NSW

Jamisontown - South Penrith’s 17,411 residents give it a franchise opportunity score of 64/100. The strongest fit is Quick-Service Food (64/100), followed by Retail and Beauty & Health.

Geography: this report covers the Jamisontown - South Penrith area (ABS SA2). Demographics from the ABS Census 2021.

17,411Population (ABS 2021)
-1.8%5-year growth
$91,300Median household income
263Franchises recruiting in NSW
Opportunity score64/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in Jamisontown - South Penrith

263 franchise systems are recruiting new territories that cover Jamisontown - South Penrith:

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Jamisontown - South Penrith on the map

Where Jamisontown - South Penrith sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

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Top 3 franchise categories by opportunity score

1. Quick-Service Food

64
Strong Median $337,000–$675,000 · 35 recruiting
Quick-Service Food franchises

2. Retail

62
Strong Median $200,000–$511,000 · 17 recruiting
Retail franchises

3. Beauty & Health

60
Strong Median $150,000–$494,000 · 10 recruiting
Beauty & Health franchises

What it costs to start in Jamisontown - South Penrith

Franchise fees don’t change by suburb, but the categories that fit Jamisontown - South Penrith best sit in these all-in investment ranges (Q3 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltyJamisontown - South Penrith fit
Quick-Service Food$337,000–$675,000$45,0006.0%64
Retail$200,000–$511,000Not enough dataNot enough data62
Beauty & Health$150,000–$494,000Not enough dataNot enough data60
Home & Trade Services$51,000–$128,000Not enough dataNot enough data60
Cleaning$27,000–$80,000$12,000Not enough data59
Lawn & Garden$18,000–$49,000Not enough dataNot enough data59

Fees: Q3 2026 Fee Index (“Not enough data” means fewer than five systems publish that figure). The fit score blends Jamisontown - South Penrith’s demand, competition, demographics and growth, see methodology.

Jamisontown - South Penrith snapshot

Jamisontown - South Penrith vs a typical comparable New South Wales area (median)
MetricJamisontown - South PenrithTypical NSW areaDifference
Population17,41114,643+19%
Median household income$91,300$99,300-8%
5-year population growth-1.8%2.0%-3.8 pts

Community & demographics

Who lives in Jamisontown - South Penrith, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Jamisontown - South Penrith community profile (ABS Census 2021)
MeasureJamisontown - South PenrithWhat it signals for franchising
Median age37 yearsBroad working-age and family customer base
Average household size2.6 peopleSmaller households, favours convenience and single-serve formats
Median household income$1,756/wkOverall spending power of the local market
Median family income$2,091/wkDiscretionary spend of family households
Median personal income$843/wkIndividual earnings, a labour-cost and spend signal
Median rent$400/wkCost of living and a proxy for commercial rents
Median mortgage$2,113/moHomeowner cost base in the area
People per bedroom0.8More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 Jamisontown - South Penrith (124031461). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How Jamisontown - South Penrith lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

Jamisontown - South Penrith housing & workforce (ABS Census 2021)
MeasureJamisontown - South PenrithWhat it signals for franchising
Renting32.6%Owner-heavy, settled households with steadier local spend
Owned with a mortgage35%Working homeowners, family services and home categories
Owned outright30.4%Older, established, lower-debt households
Separate houses82.6%Suburban, car-based, drive-to trade area
Flats & apartments9.1%Low density, destination retail and services
Family households72.4%Family-led demand, education, food and household services
Lone-person households25%Fewer single-person homes
Unemployment rate4.2%Around the national average

Source: ABS Census 2021, Jamisontown - South Penrith, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in Jamisontown - South Penrith scores 64 out of 100. With a population of 17,411, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 2 existing quick-service food operators, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($91,300) sits below the typical comparable area in the state ($99,300), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Retail1LowGap
Beauty & Health1LowGap
Lawn & Garden1LowGap
Massage & Wellness1LowGap
Mortgage & Finance1LowGap
Pool & Spa Services1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How Jamisontown - South Penrith compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
Jamisontown - South Penrith17,411$91,300-1.8%Quick-Service Food64
Engadine17,383$119,500-0.2%Quick-Service Food72
Croydon Park - Enfield17,468$95,900-3.0%Quick-Service Food64
Lambton - New Lambton17,352$96,9001.8%Quick-Service Food68
St Marys - North St Marys17,474$72,5005.9%Quick-Service Food66
Neutral Bay - Kirribilli17,340$122,900-9.5%Quick-Service Food69
Maclean - Yamba - Iluka17,487$56,1005.6%Quick-Service Food61

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Frequently asked questions

What franchise is best for Jamisontown - South Penrith?

Based on population, income, growth and competition data, Quick-Service Food scores highest for Jamisontown - South Penrith at 64/100, competition sits below typical metro density. The next best are Retail and Beauty & Health.

How much does a franchise cost in Jamisontown - South Penrith?

Fees don't vary by suburb. Across the Quick-Service Food systems that publish their costs, the Q3 2026 Fee Index shows a median all-in cost of $337,000–$675,000 (173 systems), a $45,000 median initial fee (9 systems), a 6.0% median royalty (9 systems) and a 4.3% median marketing levy (9 systems) nationally. See the Fee Index for every category.

Is Jamisontown - South Penrith good for a coffee franchise?

It's promising: a coffee & café franchise scores 49/100 in Jamisontown - South Penrith, with about 3 existing operators in the trade area (Moderate suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q3 2026 Fee Index.