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Franchise opportunities in Mount Waverley - South, VIC

Mount Waverley - South’s 19,471 residents give it a franchise opportunity score of 72/100. The strongest fit is Cleaning (72/100), followed by Home & Trade Services and Health & Medical.
19,471Population (ABS 2021)
+0.9%5-year growth
$108,100Median household income
258Franchises recruiting nearby
Opportunity score72/100

Top 3 recommended franchise categories

1. Cleaning

72
Strong $30,000$120,000 · 14 recruiting
Why Cleaning in Mount Waverley - South? →

2. Home & Trade Services

71
Strong $45,000$180,000 · 12 recruiting
Why Home & Trade Services in Mount Waverley - South? →

3. Health & Medical

70
Strong $180,000$650,000 · 13 recruiting
Why Health & Medical in Mount Waverley - South? →

Mount Waverley - South snapshot

Mount Waverley - South vs Victoria average
MetricMount Waverley - SouthState avgDifference
Population19,47118,304+6%
Median household income$108,100$94,695+14%
5-year population growth0.9%30.4%-29.5 pts

Community & demographics

Who lives in Mount Waverley - South, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Mount Waverley - South community profile (ABS Census 2021)
MeasureMount Waverley - SouthWhat it signals for franchising
Median age40 yearsBroad working-age and family customer base
Average household size2.7 peopleFamily-heavy, favours food, education and household services
Median household income$2,079/wkOverall spending power of the local market
Median family income$2,408/wkDiscretionary spend of family households
Median personal income$820/wkIndividual earnings, a labour-cost and spend signal
Median rent$470/wkCost of living and a proxy for commercial rents
Median mortgage$2,600/moHomeowner cost base in the area

Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Mount Waverley - South (212051324). Incomes are median weekly (household income is also shown annualised in the headline stats).

Survival & viability analysis

Cleaning viability: High

The cleaning opportunity in Mount Waverley - South scores 72 out of 100. With a population of 19,471, the catchment is smaller, so demand may support only one well-sited cleaning outlet. At about 1 existing cleaning operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($108,100) runs above the state average ($94,695), supporting discretionary spend.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Cleaning1LowGap
Home & Trade Services1LowGap
Health & Medical1LowGap
Hair & Barber2LowGap
Automotive1LowGap
Real Estate1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

Available franchise opportunities in Mount Waverley - South

How Mount Waverley - South compares to nearby areas

LocationPopulationScoreTop category
Mount Waverley - South19,47172Cleaning
Newcastle322,27878Bakery & Dessert
Parramatta256,72980Pet Services
Geelong268,27775Pet Services
Gold Coast699,22684Quick-Service Food

Frequently asked questions

What franchise is best for Mount Waverley - South?

Based on population, income, growth and competition data, Cleaning scores highest for Mount Waverley - South at 72/100, competition sits below typical metro density. The next best are Home & Trade Services and Health & Medical.

How much does a franchise cost in Mount Waverley - South?

Fees don't vary by suburb, Cleaning franchises run $30,000–$120,000 all-in nationally (Q2 2026 Fee Index, n=88). See the Fee Index for the full breakdown.

Is Mount Waverley - South good for a coffee franchise?

It's promising: a coffee & café franchise scores 63/100 in Mount Waverley - South, with about 3 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.