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Franchise opportunities in Point Cook - East, VIC

Point Cook - East’s 19,593 residents give it a franchise opportunity score of 85/100. The strongest fit is Cleaning (85/100), followed by Health & Medical and Hair & Barber.
19,593Population (ABS 2021)
+52.9%5-year growth
$123,800Median household income
258Franchises recruiting nearby
Opportunity score85/100

Top 3 recommended franchise categories

1. Cleaning

85
Strong $30,000$120,000 · 14 recruiting
Why Cleaning in Point Cook - East? →

2. Health & Medical

83
Strong $180,000$650,000 · 13 recruiting
Why Health & Medical in Point Cook - East? →

3. Hair & Barber

82
Strong $140,000$380,000 · 11 recruiting
Why Hair & Barber in Point Cook - East? →

Point Cook - East snapshot

Point Cook - East vs Victoria average
MetricPoint Cook - EastState avgDifference
Population19,59318,304+7%
Median household income$123,800$94,695+31%
5-year population growth52.9%30.4%+22.5 pts

Community & demographics

Who lives in Point Cook - East, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

Point Cook - East community profile (ABS Census 2021)
MeasurePoint Cook - EastWhat it signals for franchising
Median age33 yearsYounger market, skews to fitness, quick-service food and services
Average household size3.2 peopleFamily-heavy, favours food, education and household services
Median household income$2,381/wkOverall spending power of the local market
Median family income$2,445/wkDiscretionary spend of family households
Median personal income$963/wkIndividual earnings, a labour-cost and spend signal
Median rent$401/wkCost of living and a proxy for commercial rents
Median mortgage$2,200/moHomeowner cost base in the area

Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Point Cook - East (213051464). Incomes are median weekly (household income is also shown annualised in the headline stats).

Survival & viability analysis

Cleaning viability: High

The cleaning opportunity in Point Cook - East scores 85 out of 100. With a population of 19,593, the catchment is smaller, so demand may support only one well-sited cleaning outlet. At about 1 existing cleaning operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($123,800) runs above the state average ($94,695), supporting discretionary spend. Population is growing at 52.9% over five years, ahead of the state pace of 30.4%, new demand is still arriving.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Cleaning1LowGap
Health & Medical1LowGap
Hair & Barber2LowGap
Automotive1LowGap
Real Estate1LowGap
Food & Beverage2LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

Available franchise opportunities in Point Cook - East

How Point Cook - East compares to nearby areas

LocationPopulationScoreTop category
Point Cook - East19,59385Cleaning
Newcastle322,27877Bakery & Dessert
Parramatta256,72980Pet Services
Geelong268,27775Pet Services
Gold Coast699,22684Quick-Service Food

Frequently asked questions

What franchise is best for Point Cook - East?

Based on population, income, growth and competition data, Cleaning scores highest for Point Cook - East at 85/100, competition sits below typical metro density. The next best are Health & Medical and Hair & Barber.

How much does a franchise cost in Point Cook - East?

Fees don't vary by suburb, Cleaning franchises run $30,000–$120,000 all-in nationally (Q2 2026 Fee Index, n=88). See the Fee Index for the full breakdown.

Is Point Cook - East good for a coffee franchise?

It's promising: a coffee & café franchise scores 76/100 in Point Cook - East, with about 3 existing operators in the trade area (Strong suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.