Franchise opportunities in St Albans - South, VIC

St Albans - South’s 17,656 residents give it a franchise opportunity score of 57/100. The strongest fit is Quick-Service Food (57/100), followed by Retail and Beauty & Health.

Geography: this report covers the St Albans - South area (ABS SA2). Demographics from the ABS Census 2021.

17,656Population (ABS 2021)
-2.0%5-year growth
$64,100Median household income
258Franchises recruiting in VIC
Opportunity score57/100
How this opportunity score works

The score is a weighted 0–100 research signal, not a site-selection decision. It combines, per category:

  • Demand (category fit for the population) — 30%
  • Competition gap (trade-area model, more room scores higher) — 25%
  • Demographic fit (income vs the category) — 20%
  • 5-year population growth (percentile) — 15%
  • Franchise availability (systems recruiting here) — 10%

Inputs: ABS Census 2021 (population, income, growth) and a trade-area competition model using OpenStreetMap / ABS business data where available. It doesn’t model rent, site specifics or local trading conditions, treat it as a starting point for research, then confirm on the ground and with the franchisor. See our methodology.

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For sale & open territories in St Albans - South

258 franchise systems are recruiting new territories that cover St Albans - South:

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St Albans - South on the map

Where St Albans - South sits and the real local businesses around its centre, the operators a new franchise would compete with. Tap a pin for the business name and type.

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Top 3 franchise categories by opportunity score

1. Quick-Service Food

57
Strong Median $337,000–$675,000 · 34 recruiting
Quick-Service Food franchises

2. Retail

54
Strong Median $200,000–$511,000 · 17 recruiting
Retail franchises

3. Beauty & Health

53
Strong Median $150,000–$494,000 · 11 recruiting
Beauty & Health franchises

What it costs to start in St Albans - South

Franchise fees don’t change by suburb, but the categories that fit St Albans - South best sit in these all-in investment ranges (Q3 2026 Fee Index, national medians).

CategoryTotal investmentInitial feeRoyaltySt Albans - South fit
Quick-Service Food$337,000–$675,000$45,0006.0%57
Retail$200,000–$511,000Not enough dataNot enough data54
Beauty & Health$150,000–$494,000Not enough dataNot enough data53
Home & Trade Services$51,000–$128,000Not enough dataNot enough data53
Lawn & Garden$18,000–$49,000Not enough dataNot enough data52
Massage & Wellness$467,000–$850,000Not enough dataNot enough data52

Fees: Q3 2026 Fee Index (“Not enough data” means fewer than five systems publish that figure). The fit score blends St Albans - South’s demand, competition, demographics and growth, see methodology.

St Albans - South snapshot

St Albans - South vs a typical comparable Victoria area (median)
MetricSt Albans - SouthTypical VIC areaDifference
Population17,65614,123+25%
Median household income$64,100$96,800-34%
5-year population growth-2.0%1.2%-3.2 pts

Community & demographics

Who lives in St Albans - South, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.

St Albans - South community profile (ABS Census 2021)
MeasureSt Albans - SouthWhat it signals for franchising
Median age38 yearsBroad working-age and family customer base
Average household size2.9 peopleFamily-heavy, favours food, education and household services
Median household income$1,232/wkOverall spending power of the local market
Median family income$1,327/wkDiscretionary spend of family households
Median personal income$485/wkIndividual earnings, a labour-cost and spend signal
Median rent$323/wkCost of living and a proxy for commercial rents
Median mortgage$1,500/moHomeowner cost base in the area
People per bedroom0.9More space per resident, established housing

Source: ABS Census 2021 (G02/G35/G36/G37/G46) + ERP 2016→2021 · SA2 St Albans - South (213011335). Incomes are median weekly (household income is also shown annualised in the headline stats).

Housing, tenure & households

How St Albans - South lives, works and is housed, and what each signal means for siting a franchise here. All figures are real ABS Census 2021 counts for this area.

St Albans - South housing & workforce (ABS Census 2021)
MeasureSt Albans - SouthWhat it signals for franchising
Renting34.3%Owner-heavy, settled households with steadier local spend
Owned with a mortgage26%Working homeowners, family services and home categories
Owned outright35.5%Older, established, lower-debt households
Separate houses79.8%Suburban, car-based, drive-to trade area
Flats & apartments7.3%Low density, destination retail and services
Family households72.6%Family-led demand, education, food and household services
Lone-person households21.9%Fewer single-person homes
Unemployment rate10.8%Higher unemployment, price-sensitive spend, easier hiring

Source: ABS Census 2021, St Albans - South, tenure (G37), dwelling structure (G36), household composition (G35) and labour force (G46).

Survival & viability analysis

Quick-Service Food viability: High

The quick-service food opportunity in St Albans - South scores 57 out of 100. With a population of 17,656, the catchment is smaller, so demand may support only one well-sited quick-service food outlet. At about 2 existing quick-service food operators, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($64,100) sits below the typical comparable area in the state ($96,800), which can favour value-led formats.

Nearby competition by category

Trade-area model, estimated operators and market status
CategoryEst. operatorsCompetitionStatus
Retail1LowGap
Beauty & Health1LowGap
Home & Trade Services1LowGap
Lawn & Garden1LowGap
Massage & Wellness1LowGap
Mortgage & Finance1LowGap

Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.

How St Albans - South compares to nearby areas

LocationPopulationMedian income5-yr growthTop categoryScore
St Albans - South17,656$64,100-2.0%Quick-Service Food57
Cranbourne South17,641$115,90093.5%Quick-Service Food83
Mill Park - North17,640$93,500-5.7%Quick-Service Food63
Sandringham - Black Rock17,521$122,5000.0%Quick-Service Food74
Footscray17,419$91,7000.4%Quick-Service Food65
Rockbank - Mount Cottrell17,900$110,400468.6%Quick-Service Food83
Pascoe Vale17,402$104,2001.0%Quick-Service Food70

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Frequently asked questions

What franchise is best for St Albans - South?

Based on population, income, growth and competition data, Quick-Service Food scores highest for St Albans - South at 57/100, competition sits below typical metro density. The next best are Retail and Beauty & Health.

How much does a franchise cost in St Albans - South?

Fees don't vary by suburb. Across the Quick-Service Food systems that publish their costs, the Q3 2026 Fee Index shows a median all-in cost of $337,000–$675,000 (173 systems), a $45,000 median initial fee (9 systems), a 6.0% median royalty (9 systems) and a 4.3% median marketing levy (9 systems) nationally. See the Fee Index for every category.

Is St Albans - South good for a coffee franchise?

It's promising: a coffee & café franchise scores 42/100 in St Albans - South, with about 3 existing operators in the trade area (Moderate suitability).

Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q3 2026 Fee Index.