Franchise opportunities in Midland - Guildford, WA
Top 3 recommended franchise categories
1. Food & Beverage
462. Hair & Barber
463. Bakery & Dessert
40Midland - Guildford snapshot
| Metric | Midland - Guildford | State avg | Difference |
|---|---|---|---|
| Population | 11,508 | 16,989 | -32% |
| Median household income | $67,600 | $98,804 | -32% |
| 5-year population growth | 4.4% | 9.0% | -4.6 pts |
Community & demographics
Who lives in Midland - Guildford, and what it means for a franchise. Every figure below is a real ABS Census 2021 median for this area, not an estimate.
| Measure | Midland - Guildford | What it signals for franchising |
|---|---|---|
| Median age | 40 years | Broad working-age and family customer base |
| Average household size | 2 people | Smaller households, favours convenience and single-serve formats |
| Median household income | $1,300/wk | Overall spending power of the local market |
| Median family income | $1,800/wk | Discretionary spend of family households |
| Median personal income | $749/wk | Individual earnings, a labour-cost and spend signal |
| Median rent | $300/wk | Cost of living and a proxy for commercial rents |
| Median mortgage | $1,600/mo | Homeowner cost base in the area |
| People per bedroom | 0.7 | More space per resident, established housing |
Source: ABS Census 2021 G02 + ERP 2016→2021 · SA2 Midland - Guildford (504031066). Incomes are median weekly (household income is also shown annualised in the headline stats).
Survival & viability analysis
Food & Beverage viability: High
The food & beverage opportunity in Midland - Guildford scores 46 out of 100. With a population of 11,508, the catchment is smaller, so demand may support only one well-sited food & beverage outlet. At about 1 existing food & beverage operator, competition sits below typical metro density, an opening for a well-run entrant. Median household income ($67,600) sits below the state average ($98,804), which can favour value-led formats.
Nearby competition by category
| Category | Est. operators | Competition | Status |
|---|---|---|---|
| Hair & Barber | 1 | Low | Gap |
| Food & Beverage | 1 | Low | Gap |
| Bakery & Dessert | 1 | Low | Gap |
| Retail | 1 | Low | Gap |
| Beauty & Health | 1 | Low | Gap |
| Mortgage & Finance | 1 | Low | Gap |
Operator counts are a trade-area model derived from ABS population, not a live business census. Richer POI data (OpenStreetMap / Google Places) is ingested per methodology.
Available franchise opportunities in Midland - Guildford
Acai Brothers
Boost Juice
Advanced Hair Studio
Hairhouse
Cold Rock Ice Creamery
Donut Bros
How Midland - Guildford compares to nearby areas
| Location | Population | Median income | 5-yr growth | Top category | Score |
|---|---|---|---|---|---|
| Midland - Guildford | 11,508 | $67,600 | 4.4% | Food & Beverage | 46 |
| Hillarys | 11,536 | $128,200 | 1.6% | Food & Beverage | 59 |
| Brabham - Henley Brook | 11,597 | $111,900 | 93.6% | Food & Beverage | 65 |
| Spearwood | 11,631 | $76,600 | 10.9% | Food & Beverage | 53 |
| Yanchep | 11,383 | $88,200 | 25.2% | Food & Beverage | 57 |
| Rivervale | 11,318 | $89,600 | 4.3% | Food & Beverage | 51 |
| Mandurah - South | 11,701 | $53,800 | 12.5% | Food & Beverage | 49 |
Keep exploring Midland - Guildford & Western Australia
By category in Midland - Guildford
Nearby Western Australia areas
Frequently asked questions
What franchise is best for Midland - Guildford?
Based on population, income, growth and competition data, Food & Beverage scores highest for Midland - Guildford at 46/100, competition sits below typical metro density. The next best are Hair & Barber and Bakery & Dessert.
How much does a franchise cost in Midland - Guildford?
Fees don't vary by suburb, Food & Beverage franchises run $250,000–$750,000 all-in nationally (Q2 2026 Fee Index, n=210). See the Fee Index for the full breakdown.
Is Midland - Guildford good for a coffee franchise?
It's promising: a coffee & café franchise scores 36/100 in Midland - Guildford, with about 2 existing operators in the trade area (Moderate suitability).
Demographics: ABS Census 2021 & Regional Population. Category scores combine ABS demographics with a trade-area competition model and live franchise availability, see methodology. Fees: Q2 2026 Fee Index.