Bakery & Dessert franchise opportunities in Geelong

Bakery & Dessert opportunity score73/100

Demand: HighCompetition: LowGrowth: High

Geelong’s 268,277 residents are served by about 21 bakery & dessert operators, competition sits below typical metro density (one operator per 12,775 residents against a metro median of one per 10,100). 16 franchise systems are currently recruiting here, from $100,000 all-in.

Systems recruiting in Geelong

Bakers Delight

520 AU locations · $410K–$1.1M all-in · 7% royalty

Bakers Delight costs & fees

Banjo's Bakehouse

52 AU locations · $723K–$2.1M all-in

Banjo's Bakehouse costs & fees

Brumby's Bakery

68 AU locations · $500K–$650K all-in · 6% royalty

Brumby's Bakery costs & fees

Cold Rock Ice Creamery

86 AU locations · Investment on enquiry

Donut Bros

Network size not published · Investment on enquiry · not found on the ACCC Register

Donut King

190 AU locations · $350K–$559K all-in · 7% royalty

Donut King costs & fees

Doughnut Time

1 AU locations · $100K–$500K all-in

Doughnut Time costs & fees

Ferguson Plarre Bakehouses

80 AU locations · $250K–$500K all-in

Ferguson Plarre Bakehouses costs & fees

Gelatissimo

60 AU locations · $325K–$600K all-in

Gelatissimo costs & fees

Michel's Patisserie

14 AU locations · Investment on enquiry

New Zealand Natural

7 AU locations · $305K–$756K all-in

New Zealand Natural costs & fees

Royal Copenhagen Ice Cream

14 AU locations · $443K–$679K all-in

Royal Copenhagen Ice Cream costs & fees

San Churro

68 AU locations · $450K–$650K all-in · 7% royalty

San Churro costs & fees

Theobroma

Network size not published · $150K–$420K all-in · not found on the ACCC Register

Theobroma costs & fees

Walker's Doughnuts

23 AU locations · $419K–$788K all-in

Walker's Doughnuts costs & fees

Wendy's Milk Bar

65 AU locations · $214K–$588K all-in

Wendy's Milk Bar costs & fees

Geelong market intelligence

268,277Population (ABS 2021)

$82,800Median household income

+13.1%5-year growth

21Bakery & Dessert operators (OSM)

Suitability: Strong , competition sits below typical metro density (one operator per 12,775 residents against a metro median of one per 10,100).

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🔒 Per-operator revenue estimate (Bakery & Dessert)Locked

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🔒 Full demographics, housing & competitionLocked

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Demographics: ABS Census 2021. Competitor counts: live OpenStreetMap data (2026-07-31). See methodology. Full Geelong opportunity report covers every category.

Frequently asked questions

Is Geelong a good place to open a bakery & dessert franchise?

Geelong scores 73/100 for bakery & dessert franchise viability. It has 268,277 residents and about 21 existing bakery & dessert operators, competition sits below typical metro density (one operator per 12,775 residents against a metro median of one per 10,100). 16 systems are currently recruiting here. Suitability: Strong.

How much does a bakery & dessert franchise in Geelong cost?

Entry starts from $100,000 all-in for the systems recruiting in Geelong. Across the Bakery & Dessert systems that publish their costs, the median all-in cost is $350,000–$625,000 (Q3 2026 Fee Index, 41 systems).

How many bakery & dessert businesses are in Geelong?

OpenStreetMap lists about 21 bakery & dessert operators in the Geelong trade area, low competition, a genuine gap.

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