Real Estate franchise opportunities in Frankston

Real Estate opportunity score62/100
Demand: HighCompetition: LowGrowth: Low
Frankston’s 141,000 residents are served by about 8 real estate operators, competition sits below typical metro density (one operator per 17,625 residents against a metro median of one per 16,100). 16 franchise systems are currently recruiting here, from $50,000 all-in.

Systems recruiting in Frankston

Barry Plant

70 AU locations · $264K–$1.2M all-in

Belle Property

150 AU locations · $80K–$350K all-in

Century 21 Australia

133 AU locations · $50K–$500K all-in

Elders Real Estate

8 AU locations · $100K all-in

First National Real Estate

Network size not published · Investment on enquiry · not found on the ACCC Register

Harcourts

8 AU locations · Investment on enquiry

LJ Hooker

269 AU locations · $100K–$350K all-in · 6% royalty

McGrath

148 AU locations · Investment on enquiry

Nutrien Harcourts

181 AU locations · Investment on enquiry

One Agency

Network size not published · Investment on enquiry · not found on the ACCC Register

PRD Real Estate

Network size not published · Investment on enquiry · not found on the ACCC Register

Professionals

132 AU locations · Investment on enquiry

RE/MAX Australia

Network size not published · Investment on enquiry · not found on the ACCC Register

Raine & Horne

208 AU locations · Investment on enquiry

Ray White

714 AU locations · $150K–$350K all-in · 6% royalty

Stockdale & Leggo

31 AU locations · $73K–$335K all-in

Frankston market intelligence

141,000Population (ABS 2021)
$86,000Median household income
+0.9%5-year growth
8Real Estate operators (model)

Suitability: Strong , competition sits below typical metro density (one operator per 17,625 residents against a metro median of one per 16,100).

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🔒 Per-operator revenue estimate (Real Estate)Locked
🔒 Commercial rent benchmarks, Frankston trade areaLocked
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🔒 Comparable suburbs with lower competitionLocked
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Demographics: ABS Census 2021. Competitor counts: trade-area model. See methodology. Full Frankston opportunity report covers every category.

Frequently asked questions

Is Frankston a good place to open a real estate franchise?

Frankston scores 62/100 for real estate franchise viability. It has 141,000 residents and about 8 existing real estate operators, competition sits below typical metro density (one operator per 17,625 residents against a metro median of one per 16,100). 16 systems are currently recruiting here. Suitability: Strong.

How much does a real estate franchise in Frankston cost?

Entry starts from $50,000 all-in for the systems recruiting in Frankston. Across the Real Estate systems that publish their costs, the median all-in cost is $80,000–$350,000 (Q3 2026 Fee Index, 35 systems).

How many real estate businesses are in Frankston?

We estimate about 8 real estate operators in the Frankston trade area, low competition, a genuine gap.

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